上海招聘

Head of Communications & Marketing

PLANET O next generation mixed reality & true eSports centers

Location: Shanghai
Job Type: Fulltime

Position Type: Salaried

Reports To: CEO

Position Summary

Planet O is seeking an experienced, detail oriented, and dynamic professional to assume the rapidly evolving role of leading Communications for our fast-paced startup. Both an action-oriented strategist and self-starter, the Head of Communications and Marketing will lead the company in developing its complete and seamless corporate communications identity; developing the voice and visual storytelling of the brand. Planet O is all about spectating and immersion, so we will function very much as a media-centric company, deeply rooted in the idea of matching the way we look, feel, and present ourselves in a concise and on-point message.

This role will contain a broad scope of duties and range from responsibilities at a macro level to hands on execution at the micro level. The variety of duties in the role encompass company communications, marketing strategy, event coordination, KOL and media production planning and execution, planning and launching of the different phases of our website and public VI, social media messaging, press releases, investor and b2b corporate identity management. Coordinate with essential teams to streamline and maintain a seamless Public Identity. Develop and execute a communications network to reach media connections in relevant and high-value, trendy, tech media outlets; gaming mavens, industry experts, gaming companies, and other technology thought leaders.

This position requires an exceptional writer and creative thinker. The successful candidate will be skilled at working with other internal resources and extended resources of Planet O, vendors, and advisors to create compelling materials and build effective relationships with media outlets while developing and maintaining a vibrant, high-quality online (and eventually in-store) presence relevant to our consuming and corporate audiences, respectively. The Head of Communications and Marketing should possess a long- term vision for the communications function; integrating and supporting the company’s core values of Community, Technology and Spectator across the company’s activities and interests. These areas include technology advocacy, STEAM instructional /educational event and partner procurement, and of course gaming and true-eSport entertainment events. Consideration for league and tournament planning and development, strategy and implementation. The individual will provide strategic insight on communications and marketing-related challenges and opportunities that align with the company’s mission and plan; while actively pursuing exposure and monetizing opportunities through our organization’s resources, advisory resources, and robust partner network.

Essential Duties & Responsibilities

· Develop and implement communications plan, which includes envisioning and designing Planet O / Planet One media and marketing strategy, website, e-communications, and in-store marketing.

· Develop and maintain productive relationships with members of mainstream media, tech/industry media, and finance/business press

· Direct organization-wide communications to advance Planet O’s mission with different audiences

· Work with design partners to implement the company VI, corporate voice strategy and development

· Manage the company digital presence to ensure that the content is up-to-date, consistent, coherent, and navigable

· Oversee the writing, production, and distribution of a wide variety of publications and collateral materials, including campaigns, press releases, brochures, marketing materials, fact sheets, one-pagers, position papers, slide decks, business communications, and other materials as necessary

· Develop, write, edit, and distribute electronic newsletters, press releases, statements, and other e-communications

· Manage the overall social and business media presence (from douying to Linkedin)

· Develop and manage organization’s communications and event marketing calendar, league deployment and competitions, coordination with partner medias and NetEase Games/ NetVios for tournaments, product exhibitions, and in store programming

· Cultivate relationships with marketing and communications-related staff, consultants, and vendors

Qualifications, Knowledge, & Skill Requirements

· Minimum of Bachelor’s degree in communications, marketing, journalism, public affairs, English, or related field preferred, with a graduate degree desirable

· Minimum five (5) years of experience as a full-time communications, marketing, or public relations professional with demonstrated success and supervisory experience

· Demonstrated ability to write clearly/succinctly for different purposes on complex topics

· Outstanding verbal and written communication skills (framing, grammar/spelling, editing, proofreading, bi-lingual; English/Chinese)

· Passionate about gaming and the gaming industry / technology

· Demonstrated project management and organizational skills

· Effective team player with excellent interpersonal skills, including the ability to

communicate diplomatically and professionally with a wide variety of constituencies

· Desire to be part of a dynamic and rapidly evolving startup and contribute to its growth/reputation

· Strong ability to juggle competing, time-sensitive priorities

· Technical skills, including Adobe Creative Suite, Word Press, and basic HTML a strong plus

· Familiarity with both Mac and PC

· Ability to initiate and complete tasks independently and desire to grow and lead the com/marketing team

· Exceptional attention to detail, an eye for design and messaging with an obsession of cohesion

· Familiarity with email marketing systems, content management systems, and the ability to learn new programs quickly

· Passion for Planet O’s mission, ability to be flexible, and a good sense of humor

· Interest in learning new things and open-mindedness

· Ability to be flexible in finding solutions to deliver premium world class results, with a start-up budget

Benefits

· Unique opportunity to redefine the location based global gaming industry

· Awesome creative work environment

· Opportunity to join an industry that is exploding globally

· Social security, paid holiday, & annual bonus

Apply Now – Head of Communications & Marketing

If you are interested in this position, email your resume to hr@planeto.cn.

PLANET O next generation mixed reality & true eSports centers