DIGITAL MARKETING DIRECTOR
维登营销策划(上海)有限公司
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:公关/市场推广/会展
职位信息
- 发布日期:2020-11-18
- 工作地点:上海-长宁区
- 招聘人数:1人
- 工作经验:5-7年经验
- 学历要求:本科
- 职位月薪:4-5万/月
- 职位类别:广告客户总监/副总监 市场/营销/拓展总监
职位描述
Job Description
Location: Shanghai
Contract: long-term
Reporting line: China GM
You will work in a team of 400 talents to foster digital marketing programs for our international clients, develop creative & integrated marketing campaigns, media planning, KOL relationships, and content strategy. You will lead our digital marketing team in Shanghai to help clients to achieve their marketing goals in the Greater China market: deliver a brand message, generate brand awareness, drive traffic, engagement, and sales.
Through our global practices, you will interact with our offices in Singapore, Paris, San Francisco, New York, Beirut, Casablanca and Lisbon.
Mission
// Sales and Offering
Maintain and enhance our offer in all digital marketing fields: strategy, media planning, social media management, creative & integrated marketing campaigns….
Lead new business pitches
Prepare innovative, strategic, and creative proposals
Identify new business opportunities and contribute to achieving company revenue targets
// Client Servicing
Build strong rapport and trust with your clients and advise them on their (digital) marketing challenges based on your solid expertise.
Developing scopes of work, quotations, timelines, and other project documentation
Managing your project financials including estimates, invoices, and payments
Managing your resources to forecast workload
Advising the creative team on technical possibilities, feasibilities, and implications
// Project & Team Management
As a project leader, you are accountable for the timely delivery, within budget, and to the highest quality, of the projects from the accounts you manage.
Building on your in-depth understanding of strategy, creative, content, digital, and social in China.
Lead a growing team of talents composed of executives and managers, in account, creative and strategy.
Manage and develop the talents in a kind and demanding way.
Your profile
At least 5 years of experience in a digital marketing agency
Digital-native with solid digital, technology and China-social know-how
Successfully delivered complex and integrated digital marketing campaigns
Self-motivated and resourceful
Strong team player and good interpersonal skills
Excellent presentation and communication skills
Strong leadership and team management abilities
Skills and Knowledge
Chinese Native with excellent English
In-depth knowledge of Chinese platforms, tools, context, consumers and how they can be developed in different scenarios
In-depth understanding of brands’ digital marketing and social prospect, experienced in social business and strategy development, social media
Effective time management and organizational skills, as well as strong attention to detail
A process-driven thinker with strong organizational, analytical, and project management skills
Experience in luxury, beauty, and fashion industries is highly preferred
职能类别:广告客户总监/副总监市场/营销/拓展总监
公司介绍
Founded in 2003 by visionary entrepreneur, Stephane Distinguin, Fabernovel’s team of world class thinkers, technologists, designers and data scientists are considered pioneers in the field of digital transformation worldwide. In tandem with our clients, we purposefully rethink older strategies and design, conceive and execute innovative solutions.
From six offices globally in Europe, Asia and US we help clients across many business sectors including culture, media & telecommunications, energy & utilities, healthcare, insurance & banking, luxury, retail & consumer goods and transportation.
联系方式
- Email:asia@fabernovel.com
- 公司地址:愚园路1107号1号楼203室