上海 [切换城市] 上海招聘上海市场/营销招聘上海产品/品牌经理招聘

FMD Brand Manager

礼蓝(上海)动物保健有限公司

  • 公司规模:5000-10000人
  • 公司性质:外资(欧美)
  • 公司行业:制药/生物工程

职位信息

  • 发布日期:2020-09-25
  • 工作地点:上海-黄浦区
  • 招聘人数:1人
  • 工作经验:3-4年经验
  • 学历要求:本科
  • 职位月薪:25-35万/年
  • 职位类别:产品/品牌经理

职位描述

Position Description:

Responsibility for driving the strategy of key brand(s)/species. Drive the marketing planning for key brands(s)/species to maximize market opportunity and align with global branding guidelines. Improve sales, revenue and market share. Represent brand (s)/species among internal and external teams

Functions, Duties, Tasks:

  • Accountable for the development and execution of the affiliate Marketing Plan, in working with Management, Sales and Technical teams to ensure alignment and collaboration to maximize business.
  • Conduct Market Analysis, Develop and Execute Affiliate Category and Brand Plan
  • Coordination of the production and supply of promotional material
  • Management of Expenditure, Production & Sales Forecasting/inventory
  • Focus on Customer Centricity
Development of business relationships with key opinion leaders and strategic accounts

Minimum Qualification (education, experience and/or training, required certifications):

  • Undergraduate degree above, major in Veterinary, Animal Science, Marketing and other relevant area, Master degree preferred
  • Minimum of 3 years of experience in Marketing, or related areas
Fluent English in both spoken and written, CET 6 is preferred

Additional Preferences:

  • Positive attitude and fits well with Elanco Cultural Pillars
  • Demonstrated experience in working effectively with teams and various functional areas such as research, development, marketing services, finance, customer service, and business development.
  • Strong understanding of customer requirements and be able to articulate these requirements into valuable, defensible product positions.
  • Strong analytical skills with attention to detail, commitment to excellence, and drive to achieve positive results.
  • Ability to set priorities and manage multiple tasks.
  • Excellent planning and execution.
  • Excellent organizational and implementation skills
  • Strong Communication skills: verbal, written and interpersonal
Mastery of and compliance with project approval requirements, Lilly/Elanco policies and procedures

Other Information:


  • Travel: Up to 30%
Location: Site China Head Office (with some flexibility on exact location)

公司介绍

Elanco成立于1954年,在全球90多个国家提供全面的产品和技术服务,致力于改善动物健康和食品动物生产水平。Elanco重视科学研究和日常运营的创新,竭力为全球5800多名员工营造协作互助的工作环境,与客户一起致力于提高全球食品安全意识,加强建立人与动物间的紧密联系并提供帮助。Elanco全球总部和研发中心位于印第安纳州格林菲尔德。
Elanco在全球70个国家开展业务,其中包括16个工厂和14个专注于动物保健(伴侣动物、食品动物、疫苗、驱虫药、酶制剂、疾病诊断和水产)的研究中心。

联系方式

  • 公司地址:上海市静安区石门一路288号兴业太古汇一座16楼 (邮编:200041)
  • 电话:15921255737