Assistant Brand Manager
荷兰皇家菲仕兰
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期:2020-12-10
- 工作地点:上海-黄浦区
- 招聘人数:若干人
- 工作经验:3-4年经验
- 学历要求:本科
- 职位月薪:1.5-2万/月
- 职位类别:市场/营销/拓展主管 市场/营销/拓展经理
职位描述
- Providing brand marketing support to the rest of the organization to ensure that market requirements are addressed by providing effective tools & materials to attract and retain customers during all the different stages of the funnel.
- Dig into consumer insights and create Hero/hub content accordingly with distinctive tone & purpose
- Continuously build the expertise in consumer insight digging out in IMF market
- Support line manager in developing IMC
- Independently lead agency with social platform or BTL activities.
- Monitor result for on-going course correction
Requirements:
- Around 3 years brand activation experience
- A demonstrated track record in building marketing campaign, experience in FMCG is preferred
- Well understanding of digital environment including paid media, social media & new emerging APPs
- A passion for consumers and understanding trends and insights
- Strong communication and interpersonal skills
- Experience on celebrity management is preferred
职能类别:市场/营销/拓展主管市场/营销/拓展经理
公司介绍
荷兰皇家菲仕兰创建于1871年,至今已有140多年的历史,2004年被荷兰女王授予皇家称号,在欧洲有超过一万多个自家牧场和两万名会员奶农,总部设在荷兰 Amersfoort 市, 销售遍及全球100多个国家,2013年营业额达114亿欧元。
公司网站:http://www.frisochina.com
http://www.frieslandcampina.com
公司地址:上海市淮海中路93号大上海时代广场28楼
公司网站:http://www.frisochina.com
http://www.frieslandcampina.com
公司地址:上海市淮海中路93号大上海时代广场28楼
联系方式
- 公司地址:地址:上海市淮海中路93号大上海时代广场28楼