上海 [切换城市] 上海招聘上海市场/营销招聘上海市场/营销/拓展经理招聘

Assistant Brand Manager

荷兰皇家菲仕兰

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:快速消费品(食品、饮料、化妆品)

职位信息

  • 发布日期:2020-12-10
  • 工作地点:上海-黄浦区
  • 招聘人数:若干人
  • 工作经验:3-4年经验
  • 学历要求:本科
  • 职位月薪:1.5-2万/月
  • 职位类别:市场/营销/拓展主管  市场/营销/拓展经理

职位描述

  1.       Providing brand marketing support to the rest of the organization to ensure that market requirements are addressed by providing effective tools & materials to attract and retain customers during all the different stages of the funnel.
  2.      Dig into consumer insights and create Hero/hub content accordingly with distinctive tone & purpose
  3.      Continuously build the expertise in consumer insight digging out in IMF market
  4.      Support line manager in developing IMC
  5.      Independently lead agency with social platform or BTL activities.
  6.      Monitor result for on-going course correction


Requirements:

  • Around 3 years brand activation experience
  • A demonstrated track record in building marketing campaign, experience in FMCG is preferred
  • Well understanding of digital environment including paid media, social media & new emerging APPs
  • A passion for consumers and understanding trends and insights
  • Strong communication and interpersonal skills
  • Experience on celebrity management is preferred

公司介绍

荷兰皇家菲仕兰创建于1871年,至今已有140多年的历史,2004年被荷兰女王授予皇家称号,在欧洲有超过一万多个自家牧场和两万名会员奶农,总部设在荷兰 Amersfoort 市, 销售遍及全球100多个国家,2013年营业额达114亿欧元。

公司网站:http://www.frisochina.com
http://www.frieslandcampina.com
公司地址:上海市淮海中路93号大上海时代广场28楼

联系方式

  • 公司地址:地址:上海市淮海中路93号大上海时代广场28楼