上海 [切换城市] 上海招聘上海市场/营销招聘上海产品/品牌经理招聘

助理品牌经理

大昌洋行(上海)有限公司

  • 公司规模:150-500人
  • 公司性质:外资(欧美)
  • 公司行业:多元化业务集团公司

职位信息

  • 发布日期:2020-09-21
  • 工作地点:上海-浦东新区
  • 招聘人数:1人
  • 工作经验:5-7年经验
  • 学历要求:本科
  • 职位月薪:1-1.2万/月
  • 职位类别:产品/品牌经理  产品/品牌主管

职位描述


1. Manage category operating budgets and costs according to annual allocation to ensure efficient usage of resources, where applicable.

 

2. Develop, manage and evaluate implementation of marketing plans for products and services to achieve business objectives and marketing strategies.

 

3. Establish annual marketing budget to align to clients' needs and marketing plans. Monitor marketing expenditures and highlight budget-to-actual variances.

 

4. Monitor, analyze and evaluate market trends, consumer behavior, competitor activities, etc. to identify market opportunities. Adjust marketing plans to meet changing markets and competitive conditions.

 

5. Manage promotion activation and allocate resources to ensure effective execution of advertising and promotion activities.

 

6. Manage product communication activities, launches, exhibitions, media relations activities, etc. to drive awareness of products/services.

 

7. Manage inventory of category/brands.

 

8. Prepare marketing reports/updates/analysis for management presentation and decision-making.

 

9. Contribute to business planning with internal/external stakeholders (e.g. sales) in budgeting, marketing plans development, etc. to align to business priorities. Advise stakeholders on market sentiments.

 

10. Manage relationshipment with clients to ensure stable and coopearion. 

 

11. Manage ongoing relationships with external vendors and agencies (e.g. event organizers, advertising agencies, etc.) to ensure smooth execution of marketing activities.

 


 

Leadership responsibilities:

 

1. Manage and oversee team's delivery of team/function goals to drive execution against goals set. 

 

2. Drive and manage learning and development of team in the area of Marketing and DKSH behavior to achieve team/function goals.  

 

3. Drive self-learning and improvement in the area of Marketing and DKSH behavior as part of continuous learning  

 


 

Functional skills and knowledge:

 

1. Demonstrate sound knowledge and understanding of the business and industry.

 

2. Demonstrate sound knowledge in the company's products/services and application of marketing principles/practices.

 

3. Demonstrate advanced research and analytical skills.

 

4. Demonstrate proficiencies in office productivity tools. (e.g. Excel, Word and PowerPoint)

 

5. Demonstrate fluency in English. (both written and spoken)

 


 

Education:

 

1. Degree or professional qualification in Marketing/Economics/Business Administration or a related discipline.

 

2. Master's in Marketing/Economics/Business Administration will be an added advantage.

 

 

Work experience:

 

1. Minimum five to eight years' experience in a similar role, in FMCG prefered.

 

2. Minimum two to three years' experience in a managerial capacity. 

公司介绍

About DKSH

DKSH’s purpose is to enrich people’s lives by providing access to goods, services, and insights. United by our vision to be the trusted partner, we help companies grow in Asia and beyond across our Business Units Consumer Goods, Healthcare, Performance Materials, and Technology.

Delivering life-saving drugs to hospitals, bringing high-quality products to remote villages, installing technology that raises living standards, and providing new formulations for healthcare products that make life easier. These are just a few examples of how DKSH touches people’s lives around the clock. We do this while helping our clients and customers grow by providing services including sourcing, market insights, marketing and sales, eCommerce, distribution and logistics as well as after-sales services.

Listed on the SIX Swiss Exchange, DKSH operates in 36 markets with 33,100 specialists, generating net sales of CHF 11.1 billion in 2021. Founded by Swiss entrepreneurs in 1865, we have been deeply rooted in Asia Pacific for over 150 years.

Why It’s Great to Work at DKSH
Join a purpose-driven company and help enrich people’s lives every day. We provide reliable access to high-quality products and services, like COVID-19 vaccines, and create sustainable value for all our stakeholders, generate jobs, and give back to society. Founded over 150 years ago in Asia by three Swiss traders, DKSH still maintains the same entrepreneurial mindset. Be part of our diverse team of more than 33,000 people working in 36 markets across the globe. You will learn and develop both professionally and personally in a modern environment offering hybrid work arrangements. Come and meet our energetic, passionate, and purposeful team and be part of something big.

联系方式

  • 公司地址:上海市浦东新区东方路710号汤臣金融大厦21楼 (邮编:200122)
  • 电话:15202198056