上海招聘

工作职责:

1. Responsible for portfolio management in line with brand strategy, specifically product proposition, pricing, USP to deliver product uniqueness in consumer language;

2. Lead agency to develop/localize product communication materials to clearly deliver brand positioning, consumer and customer benefits and local relevancy;

3. Support line manager in brand positioning and long term strategy development;

4. Market understanding and insight consolidation on industry/brand/competitor/channel;

5. Activation planning - Develop integrated programs for new product launches, promotions and other branding related programs based on deep understanding of consumer and the market;

6. Execution management - Cooperate with all relevant functions to drive successful new product launch, including Science, TMKT, Training, Sales, PR etc. to work toward the common business objective, to lead the discussion and optimize the outcome ;

7. Tracking & review - comprehensive review with data from Sales, PR, social listening and external agencies to analyze effectiveness and be able to formulate immediate action plan in face of challenge ;

8. Budget planning & tracking. Work with Finance on annual/quarterly/monthly closing;

9. Work with cross-function to manage product registration, import process and logistic planning;

10. Other product related scope of work;

任职资格:

1. Master or Bachelor Degree in Business Administration, Marketing, Advertising, or other relevant diploma;

2. 3-5 years working experience, FMCG (product) marketing experience a MUST, beauty industry experience preferred;

3. Marketing fundamental framework with industry know-how, consumer perspective and an analytical mind for business management; good knowledge in China consumer industry (beauty industry preferred) - brand/consumer/channel/media/content landscape; financial acumen with basic understanding of business financial, and brand/channel/product P&L; project planning & management;

4. Strong project management skills and keen to execution details; strong communication skills to drive efficient internal communication and effectively manage external agencies; good command of English and PC skills, French language ability preferred;

5. Proficient, passionate to marketing, consumer & beauty industry; strong growth mindset with clear personal development goal setting; adaptable to a fast-growing business environment and change management skill; positive attitude and good team player.

于2011年7月成立的上海贝德玛化妆品贸易有限公司为法国护肤品牌Bioderma化妆品集团在中国的直营公司。Bioderma在欧洲、美洲、中东、亚洲等世界范围内有数十家分公司。 品牌由来：在1977年，始创人 Jean-Noel Thorel 以“生物科技解决肌肤问题”(BIOlogy in DERMAtalogy’s service)为理念，并以该理念主要名词成立了保养肌肤品牌─BIODERMA。为了令更多人享受到 BIODERMA - 贝德玛 的产品成效，在1992年，贝德玛皮肤护理研创中心正式成立，致力发展各种肌肤问题的研究，每年更成功研发出多系列的皮肤美容产品，某些产品更被采用作医生署方及药剂用途。 BIODERMA一向致力以专业、创新的态度，研制一系列已通过医学测试的美容护理产品，以解决各种肌肤问题。
现公司快速发展需要，诚邀各界人才加入。