Marketing Executive(Brand:Maestro)
妮维雅(上海)有限公司
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期:2019-11-27
- 工作地点:上海
- 招聘人数:1人
- 工作经验:1年经验
- 学历要求:本科
- 职位类别:市场/营销/拓展专员
职位描述
Main Responsibilities:
1.IIM Process
Support brand marketer on IIM process tracking and coordinate with regional SC. R&D and Packdev. Etc for innovation projects
Continuously keep tracking on IIM PERT (timeline) to support project management
2.Digital & EC support
Support Digital & EC campaign / activation on coordinate and execution level
Build capability on PDP development and social (wechart & weibo) contents development
Take initiative to be main contact window between Brand MKT and BDF EC team
3.MKT Coordinator
Internal: support brand team to follow up the cooperation with cross-function teams, TMKT, SC, Sales , EC
External: support brand team to follow-up with agencies for POSM design, execution and other brand assets development
Budget: maintain and keep track of all MKT expenses for MKT activities
4.Internal system maintenance with related document preparation
Support Brand team on NART application and maintenance
Master Data maintains and data clean
PO create and follow up in SRM
Monthly internal PO record and review with brand team
5.Market information tracking
Competitor tracking: new launch, price change, social content new news, promotion activity, etc.
Qualifications:
?Junior College or above;
?Fluent English communication skills
?1-2 years working experience in marketing or trade marketing, FMCG background is preferred;
?Self-motivated; Down-to-earth, strong ownership, supportive and collaborative;
?Strong communication skills with internal & external teams;
Key Interfaces:
Internal: TMKT, Sales, EC, SC, regional SC(IIM)
External: Agency
职能类别:市场/营销/拓展专员
公司介绍
早在1937年,妮维雅便已以“能维雅”的名字出现在中国市场,风靡上海滩。
1994年,妮维雅(上海)有限公司成立。
2004年,全球领先的***品牌“妮维雅***”登陆中国。
舒蕾、美涛自九十年代初以来,已经成为中国家喻户晓的著名护发品牌,拥有很高的信赖度及品牌忠诚度。
拜尔斯道夫中国区以上海、武汉为基地,在一个领导团队下致力于使旗下护肤、护发业务与中国经济和中国消费者健康护理需求共同成长。
Beiersdorf AG has two business units in China - skincare brands such as NIVEA and EUCERIN, haircare brands such as SLEK and Maestro.
Early in 1937, NIVEA appeared in China market in the name “能维雅” and soon became a house-hold brand in Shanghai.
In 1994, NIVEA (Shanghai) Company Limited was founded.
In 2004, global leading ***’s care brand “NIVEA ***” has landed in China.
Since 1990s, SLEK and Maestro have become well-known hair care brands in China with high brand loyalty and reliability among consumers.
Headquartered in Shanghai and Wuhan and headed by one united management team, Beiersdorf China strives to develop its skincare and hair care business, keeping abreast with the fast growth of Chinese economy and the needs of Chinese consumers on health care.
联系方式
- Email:HR.Recruitment@Beiersdorf.com
- 公司地址:临江大道96号 万达中心(积玉桥)