Director of Marketing & Communication 市场传讯总监
上海虹桥元一希尔顿酒店
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:酒店/旅游
职位信息
- 发布日期:2019-11-12
- 工作地点:上海-闵行区
- 招聘人数:1人
- 工作经验:3-4年经验
- 学历要求:招1人
- 语言要求:不限
- 职位月薪:1.5-2万/月
- 职位类别:公关总监
职位描述
负责向大众、顾客、酒店和社区推广酒店形象、设施和服务,酒店和社区。与大众媒体和社区就酒店利益积极接触,建立、维持与新闻界和当地社区的良好关系,维护酒店在市场上稳固的地位。
Planning, budgeting and execution of the hotel’s advertising campaigns in liaison with the company’s official advertising agency.
规划、预算、并执行酒店的广告活动,与公司官方的广告机构联系。
Coordination and implementation of communication plan for the hotel activities and promotions in coordination with various revenue-earning departments in the hotel (i.e. sales, food and beverage, spa etc.)
与各种具有收入的部门(即客房销售,餐饮,水疗等)协调和沟通酒店的促销活动计划
Development of good relations with the media (print, broadcast, etc.) and implementation of the hotel’s publicity campaign.
负责酒店的宣传活动,发展同媒体(印刷,广播等)实现良好的关系
Management of a complete, targeted data base and direct mail campaigns to promote hotel business.
管理一个完整的有针对性的数据库以促进酒店业务。
Overall supervision of production of hotel printed materials to ensure compliance with Hilton Identity Guidelines.
酒店印刷品的整体生产监督,以确保与希尔顿身份的统一。
Work with Hilton web marketing to ensure contents of Hilton Hotel pages are updated at all times.
与希尔顿酒店网络营销合作,确保希尔顿酒店的网页内容随时更新。
Monitoring and control of expenses based on approved Sales & Marketing budget
监测和费用控制预算批准的销售和市场营销的基础
Coordination and implementation of various hotels projects in liaison with other hotel department s and/or outside organizations/ government bureaus.
协调和执行项目的各酒店与其他酒店部门及/或/政府部门以外的机构联系。
To ensure press releases are sent to all local & regional newspapers and magazines on all happenings/ events in the hotel.
确保新闻稿发送到所有本地及地区性报纸,关于所有在酒店发生的事情
To coordinate with all activities concerning publicity in film shooting, photo shooting, interviews by local & overseas media etc.
协调处理有关本地及海外媒体等在电影拍摄,照片拍摄,采访宣传活动
To maintain stock inventory of an updated photo library and press kit.
维持照片库的更新和新闻资料袋库存。
To be responsible for the preparation, planning and execution of the hotel’s public relations activities plan.
筹备,规划和酒店的公共关系活动计划的执行工作。
Maintain update profiles of the hotel’s key personnel.
维护更新酒店的主要人员的介绍。
To coordinate with the printing, design as well as adherence to the corporate guidelines for all printed materials of the hotel.
配合印刷,设计,以及坚持对酒店的所有印刷品的企业准则。
Regular communication & entertainment with the local press.
定期与当地新闻界沟通
Supervision of design projects.
监督设计项目
Handle the administration of the Marketing Communication Department
处理好政府部门的营销传播
Any other duties assigned by the DBD.
任何其他DBD分配的职务。
The management reserves the right to change / extend this job description if necessary at any point of time during her / his employment.
如有必要 ,该部门有权更改或补充该职位描述。
Carries out any other reasonable duties and responsibilities as assigned.
完成任何其他合理的职责和被指派的职责。
职能类别:公关总监
公司介绍
上海虹桥元一希尔顿的健身休闲设施在虹桥经济技术开发区无可比拟。25米的室内恒温游泳池、2个露天网球场和设施齐全的健身中心,让宾客全面舒展筋骨,保持活力。6个豪华舒适的SPA理疗室帮您褪去旅途的疲惫。
上海虹桥元一希尔顿酒店诚挚邀请您的加入,让我们一起致力于为客人创造美好的入住体验。我们愿成就您的事业发展,与您共同成长!
联系方式
- 公司地址:地址:span红松东路1116号