上海招聘

We are looking for an expert in loyalty building and customer retention for Kerry Properties China business.

The Loyalty Program Manager reports to Loyalty Program Head and works very closely with Kerry Properties central CRM team on program rollout in local market, program operation and result tracking.

What You’ll Do

Loyalty Program Setup

· In charge of the loyalty program setup at Kerry’s mixed-use developments in Shanghai;

· Work closely with internal stakeholders and technical vendors to set up a back-end system and customer facing interface for loyalty program

· Work closely with Consumer Database Team to understand the business dynamics, and assist on CRM planning with a clear understanding of business objective

· Work with a cross-functional team to recommend on Business Rules / Contact Policy

Loyalty Program Management

· Manage and develop program campaigns, provide timely evaluation for learning and planning purposes

· Identify third party collaboration opportunities for system integration and member operation purposes

· Closely monitor competitors’ digital & CRM marketing activities and have sense of the fast-moving digital trend

Business Data Analysis

· Design and manage customer database platforms and employ advanced analytics to analyze customer behavior and spending, to maximize revenue from various customers groups.

Communication and Reporting

· Develop program communication calendar (inclusive DM, eDM, Mobile), execution and work closely with teammates to segment and reach VIPs effectively and strategically

· Generate and analyze monthly reports, campaigns and promotion reports periodically to review effectiveness and share insights for improvement

Who You’ll Work With

Working closely with Center GMs, Commercial IT, Digital, Customer Research and Data Customer Services and Retail teams

Who You Are

You will have superior organizational, time-management and follow-up skills. You are polished, sophisticated, and have very strong work ethic, energy and the willingness and ability to regularly participate in evening and weekend events, to travel, as required.

Your professional experiences and key competencies would include, but not limited to:

· Technologically savvy – committed to embracing and employing new technologies

· Very data driven and logic thinker and be able to seek opportunities in the market to develop short- and long-term strategies and plan to take advantage of opportunities or mitigate risks and threats

· Customer oriented and be able to anticipate future customer trends and needs and orientates the business to meet these

· Be able to add value to the team by understanding the current business model and identifying what needs to be changed to deliver on value proposition

· Be able to deal with obstacles and problem in a timely manner and work with others to generate creative and innovative solutions to deal with issues and problems that hinder performance

· Minimum of 6 years’ experience in retail marketing with focus in CRM

· Excellent interpersonal, communication, presentation and project management skills is highly essential, and a good knowledge in Retail Projects, POS, E-Commerce, CRM, store operations as well as an awareness in new technology development will be required.

· Strong analytical and quick problem-solving skills

· Detail-minded and able to work across a diverse array of internal teams

嘉里建设有限公司(「嘉里建设」) 于1996年在香港联合交易所有限公司上市（股份代号：683），其附属公司（与嘉里建设统称为「集团」）早于1978年在香港参与物业投资及发展业务。集团被列为恒生综合指数、恒生综合大型股指数、恒生综合行业指数(地产建筑业)及恒生可持续发展企业基准指数成份股。

自成立至今，嘉里建设坚守力臻卓越的理念拓展业务，至今已成为世界级物业发展企业，於中国多个城市及香港均有重大投资。物业发展为集团主线业务，在中、港两地的尊崇物业建设与管理均具备丰富经验， 信誉超著。嘉里建设专注在精选地段发展优质住宅及综合发展项目，涵盖酒店、商场、办公室大楼及公寓等。