(Sr.) Financial Media Manager
百胜咨询(上海)有限公司
- 公司性质:外资(欧美)
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2019-11-24
- 工作地点:上海-徐汇区
- 招聘人数:1人
- 工作经验:5-7年经验
- 学历要求:本科
- 职位月薪:3-5万/月
- 职位类别:公关经理 媒介经理
职位描述
Key responsibilities:
- Support the delivery of strategic international and financial communications plans for the company’s public affairs division to enhance and protect the reputation of Yum China globally.
- Participate actively in the development and implementation of the overall corporate communication strategy.
- Assist in the development and dissemination of the main messages based on Yum China and the business’s strategic vision, short term, annual and longer-term goals to the external audience. This deliverable ensures consistent messaging and maximum external visibility of business products, services and leaders.
- Manage the agency relationships in managing key media communication vehicles including background briefings, press events, and one-on-one interviews.
- Manage the dissemination of information about the companies’ business development and key milestones, CSR activities to appropriate media outlets via press releases and various communications channels.
- Establish and maintain cooperative relationships with internal and external clients, including: executives, Brand leaders, local market PA managers, reporters, editors, producers and bloggers.
- Plan and draft press collaterals including press release, newsletter, etc.
- Plan, draft and execute issues communication plans (as needed).
- Develop meaningful and actionable metrics to measure reach and effectiveness of media relations/KOL engagement activities.
- Bachelor’s degree in Communications, Public Relations, English, Marketing, or a related field and 5-8 years communications experience covering organizational communications, PR or marketing communications.
- The ability to prepare strategic communications plans and deliver strategic advice/counsel to executives as well as the ability to deliver at the tactical level
- Excellent written communication, presentation and planning skills with demonstrated experience speaking and writing clearly and convincingly, tailoring communication methods to reporters’ requirements.
- Clear thinking/problem solving: successfully lead multiple projects/initiatives within communications/PR function; able to quickly grasp new ideas; able to simplify strategy into specific actions with clear accountability, making decisions with speed and accuracy based on best available information, and communicating priorities clearly and concisely.
- Experience working across multiple levels in a highly matrixed environment (including executive level), functions and regions; able to clearly communicate complex information in an easy to understand manner; able to deliver key messages effectively both verbally and in writing
- Broad experience with and knowledge of print, video and web technologies
- Fluent English language (oral and written). Experience in PR agency is a plus.
- Experience working in financial media with knowledge of consumer/retail industry.
- Strategic mindset with the ability to deliver upon tactical goals
- Accepting constructive criticism and dealing calmly and effectively with high-stress situations. This includes continuing to persevere and remaining calm in challenging or frustrating circumstances
- Dependability: Being reliable, responsible, dedicated, committed and fulfilling obligations
- Adaptable/Flexible: Being open to change (positive or negative) in response to new information, different or unexpected circumstances, and/or to work in ambiguous situations
- Inclusiveness: Energizing others by building a connection with other team members through personal involvement and trust and providing feedback and coaching to help develop others
- External focus: Understanding customer needs, marketplace dynamics, industry trends, and the competitive landscape in the industry/function and considering the external impact of business activities and decisions on the external environment
公司介绍
百胜中国控股有限公司是中国领先的餐饮公司,致力于成为全球最创新的餐饮先锋。自从1987年***家餐厅开业以来,截至2020年6月底,百胜中国在中国的足迹遍布所有省市自治区(港澳台除外),在1400多座城镇经营着9954家餐厅。2020年,百胜中国位列《财富》美国500强排行榜第361位。百胜中国于2019年、2020年连续两年入选彭博性别平等指数,并荣获中国杰出雇主认证。
百胜中国从Yum! Brands(纽约证券交易所代码:YUM)分拆出来之后,于2016年11月1日独立在纽约证券交易所上市,股票代码为YUMC。百胜中国于2020年9月10日在香港联合交易所主板正式挂牌上市,股票代码为9987。百胜中国在中国市场拥有肯德基、必胜客和塔可贝尔三个品牌的独家运营和授权经营权,并完全拥有东方既白、小肥羊、黄记煌和COFFii & JOY连锁餐厅品牌。百胜中国亦与Lavazza合作,于中国探索及开发Lavazza咖啡店品牌概念。
百胜中国从Yum! Brands(纽约证券交易所代码:YUM)分拆出来之后,于2016年11月1日独立在纽约证券交易所上市,股票代码为YUMC。百胜中国于2020年9月10日在香港联合交易所主板正式挂牌上市,股票代码为9987。百胜中国在中国市场拥有肯德基、必胜客和塔可贝尔三个品牌的独家运营和授权经营权,并完全拥有东方既白、小肥羊、黄记煌和COFFii & JOY连锁餐厅品牌。百胜中国亦与Lavazza合作,于中国探索及开发Lavazza咖啡店品牌概念。
联系方式
- Email:Staffing.China@YUM.com