上海招聘

Roles & Responsibilities

· Innovation and trend analysis for global brand and product development relevant for Ford product-cycle plan and global tasks. 

· Automotive benchmarking and ICT (Information & Communication Technology) competitive analysis to compose guidance supporting the Ford Design team to develop and define future Ford DNA Exterior / Interior / CMD attributes/ HMI…. 

· Develop conceptual design imagery to inform global marketing and design teams on the key value proposition, product characteristics and formulate design narratives. 

· Outline potential design trends, which could influence concept and content of future products and incorporating the observations into a visually compelling design presentation. 

· Work multi-disciplined and collaboratively with the design team and other skill teams. 

· Design feed into ongoing program work. 

Qualifications & Skills Required

· Understand customer needs and wants and can define potential customer expectations translating them into new technology areas such as user experience and connectivity. 

·  Proven ability in analysing external trends to develop and deploy coherent strategies. 

· Proven ability to develop design concepts and illustrate them through mood boards, sketches and renderings. 

· Demonstrate working knowledge and collaborative co-creation work. 

· Ability in utilizing multi-media tools and create immersive presentation experience. 

· Knowledge of visualization and multi-media tools such as Photoshop, Illustrator, After Effects, VRED, Speedform, Alias. 

· Knowledge of Microsoft Office Applications (Power Point, Excel and Word). 

· Fluent/erudite English language skills 

公司宗旨
打造更美好的世界，让每个人自由移动，追逐梦想
OUR PURPOSE
To help build a better world, where every person is free to move and pursue their dreams.


福特汽车公司作为全球汽车企业之一，提供包括设计、制造、销售高品质的轿车、SUV、卡车、电动车型、林肯品牌豪华车型及相关售后服务，并以先锋创新的品牌精神与Ford+发展计划为指导，建立全时全方位的新型客户关系，重振汽车业务，引领电气化革命，全面推进企业现代化，利用智能网联软件、数据和服务，不断提升客户体验。

今年正值福特汽车公司成立118周年之际，福特秉持“打造更美好的世界，让每个人自由出行，追逐现梦想”的宗旨，到2025年底在电气化业务方面全球投入300亿美金，ALL-IN电气化，并已成立全新电池创新中心Ford Ion Park，投资研发固态电池。面向L4级别自动驾驶，福特第四代自动驾驶测试车已上路，Blue Oval智能科技平台，携手苹果、亚马逊和百度等，打造更智能的生态系统。在Ford+发展计划的指引下，福特汽车正在驶入新的发展之路。