Assistant MarCom Manager
上海国企商务会展服务有限公司
- 公司规模:50-150人
- 公司性质:合资(非欧美)
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2019-11-15
- 工作地点:上海-浦东新区
- 招聘人数:1人
- 工作经验:无工作经验
- 学历要求:招1人
- 语言要求:不限
- 职位月薪:1-1.5万/月
- 职位类别:会务/会展主管 会务/会展经理
职位描述
The AMM works with the MarCom Managers and Project Directors in developing and implementing the strategic and tactical marketing plans for the individual trade shows.
The AMM will be responsible for the day-to-day tasks related to the setup of conventional and digital marketing campaigns, management, reporting and budgeting.
Responsibilities:
1. Be responsible for the visitor data management of the industrial team and develop the visitor data system together with the MarCom Managers.
2. Be in charge of the buyer groups organization and receptions for industrial projects.
3. Manage & execute marketing communication activities within responsible area and ensure a consistent global image of the brand/company.
4. Act as a good liaison partner between Messe Düsseldorf (Shanghai) Co., Ltd and Messe Düsseldorf for implementation of joint marketing communication activities.
5. Support projects planning, procurement and implementation. It includes identity design & implementation, advertising, exhibitions & customer events, media & public relations, publications, promotional articles, internal communications e.t.c.
6. Assist to develop current activities on all digital fronts including website content management, SEO, email marketing and social media campaign management on Wechat , Linkedin ,twitter ,facebook e.t.c. together with the project team and MarCom Manager.
7. Maintain and develop existing campaign database in CRM.
8. Compile monthly digital marketing reports and make suggestions for campaign optimization.
Skills/Qualifications:
1. Bachelor’s degree in marketing, marketing communications, public relations(PR) or related discipline.
2. Be good at visitor data management and analysis and has strong logic on how to develop a visitor data management system.
3. Has plentiful working experiences on organizing visitor groups, match making and on-site receptions.
4. 3 or above years’ experience in managing and executing (digital) marketing campaigns.
5. Experience in using Baidu AdWords, Google AdWords and proficiency in understanding of keyword optimization tools.
6. Experience working with multiple media vendors preferred
7. Excellent English (CET/IELTS 6 or above) in both oral and written skills. Proficiency in spoken and written German is an advantage.
8. Proficiency in PC applications, e.g. MS Office (Word, Excel, PowerPoint), Lotus Notes, MS Internet Explorer/Netscape Navigator, Adobe Acrobat, Photoshop, Chinese word processing etc.
9. Team player with strong communication and interpersonal skills
10. Excellent time management, prioritizing and organization skills. with detail-oriented mindset
11. Ability to handle multiple tasks under pressure and tight deadlines
12. Willing to travel within Greater China region.
13. Willing to work beyond office hour if and when required.
公司介绍
联系方式
- 公司地址:地址:span黄浦区