上海招聘

ForwardPMX are looking for a Digital Manager to join our rapidly growing Shangahi office! This candidate will be expected to run the display/social team as well as be the key voice to drive forward the client relationships on a day-to-day basis.

Who we are

We are a global brand performance agency. We’re an agency that promotes change and growth for our clients We reward clients who change their minds instead of punishing them. We think change is good. The pace of digital means that nothing is fixed, and brands that aren’t constantly challenging their thinking risk being left behind. We see the complexity of change in the context of what’s possible, and show brands opportunities, every day.Data is growing, fragmenting and becoming ever more granular. Understanding it is a complex and constantly shifting problem. We don’t solve these problems with technology alone. Instead, we’ve radically rethought how people, process and technology interact by letting knowledge and actions flow faster through our organization.

The successful applicant will manage a team to help fuel this continued growth and continue to deliver best in market performance campaigns.

The fundamental objectives of the Digital Manager are to support the agency with:

• Lead the management of the client relationship for the display/social business whilst supporting the client servicing team to deliver cross channel excellenceManagement of client budgets, through planning, optimisation, and reconciliation.
• Develop strong relationships with the agency trading desk to deliver the best in class programmatic campaignsEnsuring planning processes are followed to produce best in class media plans. 
• Take a strategic approach to ensure that the client/ KPI’s are reached or exceeded.
• Manage and motivate more junior members of the team, sharing planning knowledge and developing their skills to ensure a high standard of output.
• Work closely with the comms planning team, being proactive to see how digital can be increased and collaborate with other digital specialist teams and the wider publisher team.
• Ensure proactivity and creativity within the channels to ensure the agency remains on the front lines of innovationREQUIREMENTSExperience managing a multi-channel, multi-market account with case studies of success with both direct response and brand campaigns.
• Be able to demonstrate a passion for knowledge of the digital marketplace and a curiosity for and understanding new technologies, emerging devices and other digital disciplines.

Requirements:

• Experience of managing and developing junior members of a team
• A good understanding of the strengths/weaknesses and core metrics of all media channels
• A strong background in both social and display
• Previous experience of using industry media reporting tools and systems (e.g. Nielsen, TGI, Comscore, Doubleclick etc.)To be able to produce informative and inspiring client materials, such as competitive analysis, status reports and media recommendations
• To understand the importance of attention to detail in all outputs and ensure that account processes are adhered to.
• A proactive mindset to grow the client business

In January 2019, Forward3D and PMX Agency united to form ForwardPMX, a global brand performance marketing agency. ForwardPMX represents a dynamic and agile agency with the speed, sophistication and scale that future-facing brands require. ForwardPMX is one of the leading, independently owned agencies with over 700 of the industry’s most distinguished talent across 20 offices worldwide.

The Shanghai ForwardPMX office serves as the international hub to lead our clients’ marketing programs in a complex but valuable market.

Online marketing in China requires the fundamentals of search, an appreciation of platform nuances and an understanding of complexities in social media. With a dedicated team of true local marketing specialists based in our Shanghai office, we understand how to build brand presence and push performance within China. Our paid media teams are certified experts across all regional search engines in China, including Baidu, 360, and Sogou, as well as key social platforms, Weibo and WeChat. These platforms are not only critical for building your brand and engaging relevantly with Chinese consumers, but they are also key revenue drivers.

www.forwardpmx.com