上海招聘

Who are you

As a person you are passionate about people, business, IKEA’s purpose and continuously driving better performance. You have a passion for creating an IKEA fit for the multichannel-retailing future and living the change process that comes with it as well as increasing customer value, and thinking customer first.

For this role we believe you have minimum 5 years of experience in Digital Marketing, E-commerce or similar. In addition, you have experience in driving output within set scope and following up results, experience of taking commercial decisions based on market and digital knowledge, experience of online business, digital media and e-marketing techniques, experience of working in a retailer environment as well as experience in digital range presentation techniques.

You have extensive knowledge of sales steering and range presentation. In addition, you have broad knowledge of IKEA concept, brand objectives, IKEA Culture & Values and vision as well as of IKEA tools, processes and cycles as well as of Life at Home and Home Furnishing. On top of this you have good knowledge of INGKA Group strategies, priorities and key process as well as of the IKEA multichannel reality and online customer behaviour as well as of the end user in the IKEA multichannel shopping experience. You also have good knowledge of online commerce best practices in the local market as well as of managing digital assets with web design & merchandising techniques as well as of SEO/SEM.

You have strong organisational and planning skills with an ability to prioritize and turn strategies into operational plans and impactful actions combined with good analytical and strategic skills with ability to balance range presentation and commercial priorities when merchandising the product listing pages. Further, you have ability to work and perform under pressure, with flexibility and simplicity, as well as ability to follow up on work done and capture learnings to improve as well as ability to keep a flexible, hands-on approach to responsibilities and to meet deadlines.

Your responsibilities
In the role as Country Online Merchandising Specialist, you are responsible for supporting all visitors to the online channels by offering the best browsing and shopping experience throughout the IKEA range. You are also responsible for contributing actively to attract and convert more consumers to customers and encouraging existing customers to shop more frequently and in larger volumes by leveraging the home furnishing competence and digital skills of IKEA.

You will:

• Act as a member of the E-commerce team and proactively contribute to E-commerce plan/output in order to deliver to the common objectives and goals
• Be responsible for planning and optimizing the layout of product listing pages and across different digital media, to show the width and depth the IKEA range to support the seasonality and commercial priorities while simplifying the buying process
• Contribute to conversion optimisation by sharing recommendations with the Sales Leaders, for example add-on sales and cross-selling
• Contribute to the customer experience and customer journey through working closely with Range Specialist, Content editor and the HF&RD (Home Furnishing & Retail Design) function
• Contribute insight and ideas to the briefing of the content process supporting the digital customer experience
• Apply knowledge of the living situation of the consumers and the changes in shopping behaviour which could impact the range presentation
• Continuously monitor the market and competitors, identifying new range presentation techniques and features in order to translate them into commercially viable implementations
• Contribute knowledge of the IKEA range and market relevancy to the content process supporting the digital customer experience.
• Measure and follow up the performance of online merchandising by analysing customer behaviour
• Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus and maximize impact (for example HF&RD, Digital, CFF (Customer Fulfilment), Communications, Sustainability, BNOF (Business Navigation Operations & Finance), People & Culture)
• Be an active player in driving an open and sharing climate, being a role model of the IKEA values, and contribute to the transformation of IKEA

宜家家居，成立于1943年, 是一家来自瑞典的全球大家具及家居用品跨国公司。
目前在上海共有三家商场，宜家北蔡商场于2011年6月23日开业，是宜家集团在上海成立的第二家零售商场。我们的目标是使顾客任何时候光临宜家时，都能享受到周到、友好、热情的购物体验。
我们的员工之所以喜欢在宜家工作，是因为：
我们受到了鼓舞！
能随时享受团队工作的乐趣！
能时刻在你的工作岗位上学习！
拥有一个灵活多样的职业规划！
在宜家犯错是被允许的！
一个“家庭友好型”的环境！
每日健康营养的员工餐！
另外，我们还为全职员工提供：
一年15天的带薪年假，补充养老保险，商业医疗保险，年度体检，瑜伽&乒乓等健康活动，节假日小礼物，工会旅游，营养丰富的员工餐等。

欲了解更多招聘信息，请登录www.ikea.cn/jobs（选择上海北蔡）
或参看商场一楼出口处招聘信息板电子简历请投往：SHBC.HR@ikea.com