上海招聘

Objectives of the position :
- Lead the business initiatives within Industrial Coatings, for Resins, in Asia Pacific Region
- Define strategy for region for resins (What, to Whom, How)
- Achieve operational CCM1 targets, and adherence to growth path
Representative Main tasks :
- Regional Marketing
Ensure that necessary market information, understanding are available (size of market segment/product lines, competition position, value chain, market trends). Develop strategic and tactical plan, balance region/global interest, monitor and support implementation. Deliverable marketing plan for industry and per market segments, product lines. Manage and supply promotional tools to countries. Support marketing communication programs in the region covering promotion material, advertisements, seminars, fairs and workshop.
- Global Marketing
Participate in global strategy development and business steering, foster strong communication to reduce duplication and increase speed.
- Regional Business
Target setting for industry and per product lines with countries. Monitoring of KPI's at regional level for industries and SSBU (value, CCM1). Proposition of corrective actions.
- Technical R & D
Coordination of key products positioning, within range and vs competition (promotional tools). Initiate, participate to projects relevant to region (input feedback to project owners). Training of key sales, technical people.
- People / HR
Team leadership including regular performance management. Career relevant skill improvement initiatives. Recruiting, career and succession planning.
- Communication
Inter and intraregional two way communication, sharing intelligence
Education & Qualification :
1.Over B.S. degree in chemistry, chemical engineering or such related areas.
2.At least 10 years business experience in the related industries either from raw material side or paint formulation

关于巴斯夫大中华区

巴斯夫与大中华市场的渊源可以追溯到1885年，从那时起巴斯夫就是中国的忠实合作伙伴。作为中国化工领域重要的外商投资企业，巴斯夫主要的生产基地位于上海、南京和重庆，而上海创新园更是全球和亚太地区的研发枢纽。2019年，巴斯夫向大中华区客户的销售额超过73亿欧元，截至年底员工人数为9,230名。欲了解更多信息，请登陆：www.basf.com/cn。

关于巴斯夫

在巴斯夫，我们创造化学新作用——追求可持续发展的未来。我们将经济上的成功、社会责任和环境保护相结合。巴斯夫在全球拥有超过117,000名员工，为几乎所有国家、所有行业的客户成功作出贡献。我们的产品分属六大业务领域：化学品、材料、工业解决方案、表面处理技术、营养与护理、农业解决方案。2019年巴斯夫全球销售额590亿欧元。巴斯夫的股票在法兰克福（BAS）证券交易所上市，并以美国存托凭证（BASFY）的形式在美国证券市场交易。欲了解更多信息，请访问：www.basf.com。