上海招聘

Major responsibilities: ·         Develop brand strategy through rigorous data analysis to identify current trends, challenges (including competitors) and opportunities in the therapeutic area as well as cascade down brand strategy to sales force to make sure down-to-earth execution. ·         Develop marketing messages, positioning and communication materials that are consistent with the product label, positioning and product strategy ·         Develop specific communication planning and implementation to drive a clear brand image in the eyes of key stakeholders including physicians and patients ·         Identify potential partnership with government, NGOs and other organizations to strengthen patient education and support programs ·         Use a broad set of channels ( e.g. surveys, field visits, KOL relationships) to gather deep customer insights to gain holistic understanding of the patient journey and what motivates and drivers customer behavior ·         Identify key future customer needs (3-5 years) that can be addressed in alignment with the product strategy ·         Adapt the global brand guidelines and messages to the local value drivers and regulatory environment ·         Generate insights and proposes the base case and alternative  scenarios and creates contingency strategies for discrete components of a product strategy Leading  Compliance & Integrity Culture Embrace BMS culture of integrity and strictly adhere to BMS policy, BMS White Book and Standards of Business Conduct &Ethics. On a consistent (i.e., weekly or bi-weekly) basis, speaks with the team about the importance of compliance and integrity, and creates pride in BMS’s commitment to compliance; On a quarterly basis, provides compliance training to the team; answer the team’s compliance questions, or refers them to an appropriate resource if s/he doesn’t know the answer; Actively monitor the  team members to prevent non-compliant behavior and  looks into details before approving any expenses Provide constructive suggestions to improve the BMS China compliance program Is a compliance role model and leads by example. Take accountability to own organized events and provides adequate documentations. If organizes any event, must comply with all company policy and makes sure all activities are closed within 90 days after the event date. If subordinates are responsible for organizing events, must monitor the responsible person close PO’s within 90 days after the event date. Is Compliant with the norms of the business communication, ethics, subordination, regulations of the confidentiality.   Leading Self: Proactively obtains and innovatively refines the information including external market trends and the internal rules and regulations, internal procedures, messages, goals and vision of the management of the organization and shares relevant information with the team and colleagues timely to achieve company goal. Timely performs tasks, orders and instructions of the manager. Escalates / Reports to the manager of the department or function about all the challenges and shortcomings within Employee’s power and competency. Proposes motions for the work development related to the Role.                       

百时美施贵宝是一家以“研发并提供创新药物，帮助患者战胜严重疾病”为使命的全球性生物制药公司。公司拥有约25000名员工。2016年，百时美施贵宝全球研发投入达近50 亿美元，占全年产品净销售额的28%。

2007年，百时美施贵宝作出了一个重大的战略调整，即向新一代生物制药企业转型。如今，百时美施贵宝将进一步向多元化的特药生物制药企业转型，朝更创新、专业和以患者为中心的方向发展，引领行业新变革。百时美施贵宝将专注于创新药物的研究，以解决肿瘤、免疫肿瘤及肝炎等疾病领域的迫切需求。

在百时美施贵宝，我们为了患者共同努力。作为生物制药行业的引领者，我们致力于为患者提供革新性药物，以治疗最严峻且最具挑战性的疾病，并努力使我们的药物在全球内具有可及性。在为与严重疾病作斗争的患者带来希望的共同信念下，百时美施贵宝以领先的科学发展和创新的产品组合投身于中国市场。

公司于1982年进入中国，于同年成立的中美上海施贵宝制药有限公司是在中国改革开放以后成立的***家中美合资制药企业，目前由百时美施贵宝（中国）投资有限公司、上海医药集团股份有限公司以及国药集团资产管理中心共同投资。

如今，中国已是百时美施贵宝公司全球重要的研发、生产、营销和创新中心之一。百时美施贵宝致力于满足中国未被满足的迫切的重大疾病需求，重点关注于病毒性肝炎和免疫肿瘤两大疾病领域，引领行业发展，开展多元合作，加速提供创新的生物制药产品，以帮助中国患者战胜严重疾病。