Marketing Manager
MTM
- 公司规模:50-150人
- 公司性质:外资(非欧美)
- 公司行业:美容/保健
职位信息
- 发布日期:2019-04-01
- 工作地点:上海-黄浦区
- 招聘人数:1人
- 工作经验:5-7年经验
- 学历要求:本科
- 职位月薪:2-2.5万/月
- 职位类别:市场/营销/拓展经理
职位描述
Responsibility:
- Develop and lead all marketing strategies and activities (Above and Below The Line, PR, Digital, Social Media, Consumer Acquisition and Consumer Experience Management etc.) in line with company’s sales and business objectives
- Create strategic and creative marketing solutions to enhance the brand’s positioning and awareness
- Build the marketing and branding strategies which could facilitate the development different business of Product, Facial Treatment and Spa
- Develop PR and communication plans to enhance the brand’s publicity and partnership with publications, digital and online media
- Direct and drive excellence in the execution of all kinds of marketing materials, tools and visual display in alignment with the company direction and brand uniqueness
- Monitor the budget plan to ensure the effectiveness & ROI
- Liaising and network with potential partners such as joint promotion, sponsorship, corporate, association, media and digital campaign.
- Develop consumer acquisition strategies and programs to expand the market shares
- Develop and sustain good relationships with strategic partners, landlords, media, Key Opinion Leaders to explore brand exposure
- Develop programs and activities to enhance consumer experience and loyalty
- Take charge and provide all kinds of support data analysis to achieve sales target with insights for senior management’s evaluation
- Proof reading all printed materials and monitor the production timeline
- Manage and growth the marketing team to cope with the company’s expansion
- Co-operate and communicate closely with Sales & Operations and Training team to ensure all kinds of campaigns are well delivered and executed effectively at all shops levels and review the results regularly.
- Collaborate with functional departments and ensure the projects run smoothly and meet the timeline
Qualification:
? Degree holder in Marketing, Business Administration or related disciplines
? Minimum 8-years’ relevant experiences gained from Beauty/Skincare/FMGC or luxurious brands, which at least 5 years in managerial role
? Solid China retail experience is preferred
? Strategic thinking with strong business acumen
? Strong leadership and people management skills
? Excellent communication and presentation skills
? Self-starter, fast-pace, well organized and able to meet deadline
? Good command in spoken and written in English and Chinese
? Working in Shanghai and willing to travel
? Less experience will be considered as Assistant Marketing Manager
职能类别: 市场/营销/拓展经理
公司介绍
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联系方式
- Email:ritawang@mtmskincare.com
- 公司地址:上海