Channel Marketing Manager
飞利浦照明(中国)投资有限公司
- 公司规模:10000人以上
- 公司性质:外资(欧美)
- 公司行业:电子技术/半导体/集成电路
职位信息
- 发布日期:2019-01-09
- 工作地点:上海
- 招聘人数:1人
- 工作经验:8-9年经验
- 学历要求:本科
- 职位月薪:2-2.5万/月
- 职位类别:市场/营销/拓展经理 市场通路经理/主管
职位描述
OPERATIONAL
?Drives channel segmentation
?Drives consistent channel strategy and in store/ shopper marketing activities
?Supports channel offer optimization
?Collaborates with marketing, sales and channel/account management to define and deliver tools and programs that are effective, sustainable, scalable and measurable.
?Leads partner-related launch efforts for products, services and platforms.
FINANCIAL
?Manages revenues and IGM targets within the assigned Channel
?Develops metrics, forecasts, analyzes, and reports monthly on channel marketing spend and return by account. Adjust plans & objectives when appropriate.
CUSTOMER
?Designs Channel activities and programs focused on Channel market needs
?Defines operating principles and rules of engagement with customers
PEOPLE
?Drives cross functional collaboration, strategic focus and organization agility.
?Influences a winning spirit, embedding our culture in the channel sales teams.
Requirements:
5+ years of responsible role in any combination of technology marketing, channel marketing, or channel sales roles in B2B/B2C domains. Ideally, these roles would have been with established organizations with an emphasis on low cost/high value technologies.
?5+ years in market/customer facing operations involving different go-to-market models
?3+ years in managing design and production of channel-specific marketing support materials with ability to maintain creativity and professionalism in a fast-paced, rapidly changing environment.
?Demonstrated understanding of business operations, marketing principles and management skills and techniques.
?3+ years of direct people management experience
?QUALIFICATION: Bachelor degree in tech Science, Business Administrations in marketing/sales or a related discipline
?Has strong understanding of channel marketing with B2B or B2C marketing priorities
?Understands engineering and sales functions
?Strong cross-functional team/project management, interpersonal, and influencing skills.
?Strong analytical skills, especially in areas of measuring marketing effectiveness and gaining customer insights.
?Advanced presentation and Public Speaking skills
?Networking
?Competitor orientation
?Builds High Performing Teams
公司介绍
We address lighting needs in a full range of environments – indoors (homes, shops, offices, schools, hotels, factories, and hospitals) as well as outdoors (public places, residential areas and sports arenas). We also meet people’s needs on the road, by providing safe lighting in traffic (car lighting and street lighting).
In addition, we deliver light-inspired experiences through architectural and city beautification projects. Our lighting is also used for specific applications, including horticulture, refrigeration lighting and signage, as well as heating, air and water purification, and healthcare.
With the new lighting technologies, such as LED technology, and the increasing demand for energy efficient solutions, Philips will continue shaping the future with groundbreaking new lighting applications.
Read our Social Media House Rules here: http://philips.to/1xEAeTc
联系方式
- Email:talentacquisition.aisa.ls@philips.com
- 公司地址:地址:span高新西区天源路91号