Marketing Manager
诺德安达双语学校(上海)
- 公司规模:150-500人
- 公司性质:外资(欧美)
- 公司行业:教育/培训/院校
职位信息
- 发布日期:2019-01-16
- 工作地点:上海
- 招聘人数:1人
- 工作经验:5-7年经验
- 学历要求:本科
- 职位类别:市场/营销/拓展经理
职位描述
Job Description
- Support the DAM to define the USP of the school within Nord Anglia Education brand context.
- Implement the brand style guide to ensure consistency and quality of positioning and visual identity in all school collateral.
- Implement NAE brand and campaign materials in the school.
- Support the Regional and Central Digital Marketing team to optimize the development of the website and demonstrate leadership for the school at every stage of the parent online research journey.
- Work with the Communication Manager in the school to drive awareness of our brand through great content.
- Working with the School DAM, lead the PR and media strategy for the school.
- Support the School DAM to develop the annual marketing plans for the school aligned to the regional marketing plan.
- Work with the School MAC team and Regional office on any other Marketing related activities as required.
- Provide appropriate leadership, coaching and best practice sharing to other members of the MAC and wider school team.
- Take a proactive approach to personal development planning using company toolkits and procedures as appropriate.
- Bachelor’s Degree
- Minimum 5 years working in a marketing team/environment (agency or client side)
- Good cross-cultural, interpersonal & communication skills to interact with diverse nationalities and cultures
- Strong leadership skills
- Experience of having managed a team
- Experience of having worked within a service delivery sector, education sector experience a bonus
- Experience of brand equity development
- Experience of campaign development including creative materials
- Good analytical skills and evaluation of ROI, KPIs
- Outstanding written and verbal communication skills in English
- Good copywriting skills with excellent written English
- Experience in monitoring competitor market activity
- Excellent time management skills and flexibility in dealing with multi-functional tasks
- Strong aesthetic eye in evaluating collateral – both in terms of design and in terms of driving effective behavior change
- Creative and technical thinking ability
- Self-motivated, flexible and adaptable to different tasks at hand
- Proactive and able to prompt others to ensure deadlines and targets are achieved, calm working under pressure
- Uses evidence to support arguments or positions taken
- High level of integrity
- Excellent time management and organizational skills
- Proficient communicator both oral and written
- Excellent attention to detail
- Affinity with and interest in education
职能类别: 市场/营销/拓展经理
公司介绍
www.nordanglia.com
上海诺德安达双语学校(NACIS)坐落于虹桥枢纽核心区的金辉路。将面向年龄为6至18岁的学生展开招生计划。我们的课程将严格遵循上海市中小学二期课改课程大纲,融入国际化教学理念。在一个拥有自豪感,互相尊重,并充满学习热情的多语言环境中,我们的老师将激发学生无限的创造力并激励他们在一个具有挑战性的学习环境中不断成长。NACIS的所有学生将有机会和全球志同道合的外国学生进行学术合作与交流.
学校宽敞明亮的校园极具现代化,内部先进的学习设施为学生打造了独特的艺术教学环境。校园设施包括:科学实验室,艺术教师,信息技术工作室以及多样化的运动场地:游泳池,篮球场,网球场,足球场,田径场地。其它设施包括:舞蹈室,戏剧工作室,以及供来自世界顶尖专业音乐学院-茱莉亚学院老师上课的大型音乐教室等。
上海诺德安达双语学校(NACIS)坐落于虹桥枢纽核心区的金辉路。将面向年龄为6至18岁的学生展开招生计划。我们的课程将严格遵循上海市中小学二期课改课程大纲,融入国际化教学理念。在一个拥有自豪感,互相尊重,并充满学习热情的多语言环境中,我们的老师将激发学生无限的创造力并激励他们在一个具有挑战性的学习环境中不断成长。NACIS的所有学生将有机会和全球志同道合的外国学生进行学术合作与交流.
学校宽敞明亮的校园极具现代化,内部先进的学习设施为学生打造了独特的艺术教学环境。校园设施包括:科学实验室,艺术教师,信息技术工作室以及多样化的运动场地:游泳池,篮球场,网球场,足球场,田径场地。其它设施包括:舞蹈室,戏剧工作室,以及供来自世界顶尖专业音乐学院-茱莉亚学院老师上课的大型音乐教室等。
联系方式
- 公司地址:地址:span闵行区金辉路1399号