Pogo(Shanghai) - Product and Marketing Anayst
EA 艺电计算机软件(上海)有限公司
- 公司规模:5000-10000人
- 公司性质:外资(欧美)
- 公司行业:计算机软件
职位信息
- 发布日期:2012-11-02
- 工作地点:上海
- 招聘人数:1
- 工作经验:二年以上
- 学历要求:本科
- 语言要求:英语良好
- 职位类别:市场分析/调研人员
职位描述
Marketing & Product Analytics
Primary Job Responsibilities
-This role will utilize business, problem solving and analysis skills to develop key scalable analytic frameworks and to deploy actionable insights and algorithms to optimize our site and promotions
-Support email marketing by providing customer segments and analysis, finalizing & delivering email list for marketing campaigns, and maintaining/automating standard email campaigns such as welcome email, up-sell and cross-sell promotion email and etc.
-Perform ad hoc analysis by translating business questions/problems and transform data into structured analyses and actionable insights
-Work closely with analytics team, product, marketing to drive insights and execution that produce better user experience and delighted game players
-Manage multiple projects at a time in a fast-paced, intense, results-oriented environment
-Effectively communicate results cross functional groups
Job Requirements
-True passion for understanding consumer's social gaming behavior and tolerance for ambiguity
-Punctual delivery of results, attentive to details, and high precision in work
-Experience on email marketing, online marketing, or product marketing
-Proven interpersonal, communication and presentation skills - must be able to turn complex concepts into actionable recommendations and communicate these to a wide audience for daily operation, marketing and product development
-Ability to see the big picture, quickly evaluate the business impact of issues and prioritize among many competing asks
-Understands marketing, the importance of social technologies and online community relationships
Specific skills and experience
-Experience analyzing very large (web scale), complex, multi-dimensional data sets
-Highly proficient with SQL (Oracle, Teradata)
-Able to automate repetitive parts of data analysis or email marketing lists with ease
-Prefer Master's degree in a quantitative discipline such as Mathematics, Statistics, Economics, Engineering, Operations Research, Computer Science
-2 years experience, especially in the area of data analysis or email marketing
-Familiar with data mining and statistical analysis tools e.g. SAS, R (a plus, not required)
-Experience with Omniture or Google Analytics (a plus, not required)
Primary Job Responsibilities
-This role will utilize business, problem solving and analysis skills to develop key scalable analytic frameworks and to deploy actionable insights and algorithms to optimize our site and promotions
-Support email marketing by providing customer segments and analysis, finalizing & delivering email list for marketing campaigns, and maintaining/automating standard email campaigns such as welcome email, up-sell and cross-sell promotion email and etc.
-Perform ad hoc analysis by translating business questions/problems and transform data into structured analyses and actionable insights
-Work closely with analytics team, product, marketing to drive insights and execution that produce better user experience and delighted game players
-Manage multiple projects at a time in a fast-paced, intense, results-oriented environment
-Effectively communicate results cross functional groups
Job Requirements
-True passion for understanding consumer's social gaming behavior and tolerance for ambiguity
-Punctual delivery of results, attentive to details, and high precision in work
-Experience on email marketing, online marketing, or product marketing
-Proven interpersonal, communication and presentation skills - must be able to turn complex concepts into actionable recommendations and communicate these to a wide audience for daily operation, marketing and product development
-Ability to see the big picture, quickly evaluate the business impact of issues and prioritize among many competing asks
-Understands marketing, the importance of social technologies and online community relationships
Specific skills and experience
-Experience analyzing very large (web scale), complex, multi-dimensional data sets
-Highly proficient with SQL (Oracle, Teradata)
-Able to automate repetitive parts of data analysis or email marketing lists with ease
-Prefer Master's degree in a quantitative discipline such as Mathematics, Statistics, Economics, Engineering, Operations Research, Computer Science
-2 years experience, especially in the area of data analysis or email marketing
-Familiar with data mining and statistical analysis tools e.g. SAS, R (a plus, not required)
-Experience with Omniture or Google Analytics (a plus, not required)
公司介绍
在 EA,我们的目标就是“激励世界,同享乐游”。我们为全世界的玩家创造无与伦比的游戏体验,并且始终将玩家体验放在第一位。
我们的游戏品牌系列丰富多样,遍布各个最具人气的游戏种类,还在不断开发酷炫的新游戏 IP 项目。我们开发出了突破性的软件引擎和比肩电影水平的故事情节,让我们在众多平台上都能提供超凡的游戏体验,玩家们也能与彼此和我们的游戏建立更深层的联系。
我们正在搭建数据、云端、安全、市场、动态匹配、社交、商业和身份识别等各方面的成熟平台。这些与我们世界一流的游戏引擎相结合,将为我们的玩家和事业带来真正的变革。我们正在全世界探索新的游戏制作方式和游玩方式,也在为从渲染和物理系统到网络、虚拟现实、人工智能以及机器学习等各方面打造成熟的平台。我们庞大的事业规模让我们能够率先解决业界中最为复杂的挑战。
不断创新、卓尔不群、富有激情的人才才能创造出变革性的游戏体验。我们召集优秀的人才,兼具创造性、技术和专业技能,开发出令人惊叹的新游戏体验,引入全新的游戏玩法。
EA 正在掀起游戏的下一场革命。
让你的未来与我们相连。激励。梦想。乐游。
有意者请将应聘信及简历,电邮至:chinajobs@ea.com若申请任何与美工相关职位,请在邮件中附上美工作品。
我们的游戏品牌系列丰富多样,遍布各个最具人气的游戏种类,还在不断开发酷炫的新游戏 IP 项目。我们开发出了突破性的软件引擎和比肩电影水平的故事情节,让我们在众多平台上都能提供超凡的游戏体验,玩家们也能与彼此和我们的游戏建立更深层的联系。
我们正在搭建数据、云端、安全、市场、动态匹配、社交、商业和身份识别等各方面的成熟平台。这些与我们世界一流的游戏引擎相结合,将为我们的玩家和事业带来真正的变革。我们正在全世界探索新的游戏制作方式和游玩方式,也在为从渲染和物理系统到网络、虚拟现实、人工智能以及机器学习等各方面打造成熟的平台。我们庞大的事业规模让我们能够率先解决业界中最为复杂的挑战。
不断创新、卓尔不群、富有激情的人才才能创造出变革性的游戏体验。我们召集优秀的人才,兼具创造性、技术和专业技能,开发出令人惊叹的新游戏体验,引入全新的游戏玩法。
EA 正在掀起游戏的下一场革命。
让你的未来与我们相连。激励。梦想。乐游。
有意者请将应聘信及简历,电邮至:chinajobs@ea.com若申请任何与美工相关职位,请在邮件中附上美工作品。
联系方式
- Email:chinajobs@ea.com
- 公司地址:地址:span石门一路288号兴业太古汇一座31楼