上海招聘

职位描述：
Candidates we are looking for:
We are looking for a head of Marketing to developing & implement successful our marketing strategies and activations plans in China.
You should have in-depth marketing experience especially in the field of digital marketing with a strong strategic mindset. You will be responsible for setting up a regional marketing team in close cooperation with and as a member of the Chinese management team. You should also provide forward-thinking ideas to build and maintain a strong marketing presence and to ensure brand consistency and brand awareness.
You will have 2 reporting lines. Functionally into the Headquarter Marketing team in Gothenburg and disciplinary into the China Organization based in Shanghai.
Ultimately, you should be able to drive all regional marketing efforts to achieve our business objectives.

Your key responsibilities will cover:
? Marketing Strategy
? Build our marketing strategy in China in-line with the overall global marketing strategy and implementation roadmap.
? Work closely with Polestar HQ marketing team to understand strategic initiatives both globally and regionally
? Activation & Campaigns
? Plan, manage and launch marketing plans in all channels (e.g. website, blogs, emails, social media and campaigns)
? Responsible for reginal marketing budget planning and follow up
? Measure ROI and KPIs and budget planning and preparation
? Develop specific campaigns to create and maintain high levels of c
? Stay up-to-date with marketing trends and developments
? Monitor competition and provide ideas to stand out
? People
? Lead, manage and support Local Marketing team
? Participate in regional and global projects
? Liaise with Product and Sales directors to increase client satisfaction through cohesive strategies

Experience and skills
To be successful in this role, you should have a proven track record in a global company structure with regional set-up. You have excellent communications skills and used to work in a matrix environment. You have a strong strategic mindset as well as operational hands on capabilities.
You should also demonstrate:
? A proven strong track-record of performing and developing marketing strategies and plans in a similar role.
? Project/Portfolio Management experience (at least 5+ years)
? Proven experience in leading and managing teams within a marketing environment
? Exceptional cross-functional collaboration and an ability to excel in matrix work environments, where requirements can often be ambiguous
? Excellent communications and presentation skills with the ability to adjust communication styles depending on type of target audience
? Analytic and strategic capabilities
? Ability to digest complex issues and present in clear, concise fashion
? In-depth knowledge of how to work with Opinion Leader
? Fluent in verbal and written Chinese and English

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