上海招聘

职位描述：
For its Shanghai office, VELVET is looking for a talented and enthusiastic Editor & Content Manager to join our company.
Ideally you come from a journalistic background with at least 3 years of professional experience in this industry.
You’re proficient managing a content strategy, editorial direction and planning as well as editing, writing, and publishing a range of communications in Chinese and English on Chinese & Western Social platforms, websites, blogs, advertising campaigns, marketing emails, and etc.
You will work on travel and entertainment brands, cooperating with our creative, digital strategists and marketing teams.
Passion for blogging, twitting and interacting with influencers and media is mandatory.

Main responsibilities
- Lead content development, working with client team to create strong concepts and storytelling for digital platforms (social media, online platforms, media, …)
- Continuously help establish and communicate the strategic vision and creative direction of a project
- Analyze user behavior for client’s sectors and recommend creative content that will engage with those audiences
- Monitor content trends in digital channels and competitions, be aware of market changes and development, apply that knowledge to increase the effectiveness of digital efforts
- Plan and coordinate digital content creation and campaigns that support Client digital activation
- Supervise the content production with a team of copywriters to ensure quality work with on-time delivery
- Create original and creative content for western social platforms (Facebook & Instagram) and Chinese platforms (Weibo & WeChat)
- Build and maintain excellent working relationship with key stakeholders across all functions to ensure best result
- Support on VELVET communication and events

Required skills
- A mature, self-motivated person who is able to successfully implement multiple initiatives, driving result for the company
- Strong creative ability
- Well-rounded copywriting skills with experience in various industries
- Strong planning and execution skills: able to multitask or manage several projects concurrently
- Communication skills: persuasive and convincing both in oral and written
- Problem solving skills: able to resolve issues independently and communicate solutions effectively
- Professionalism and integrity, a team player, perform under pressure
- Fluent spoken and written English and Mandarin, Cantonese will be a plus


Required experience
- Minimum 3 years’ experience in a digital agency or luxury company
- International experience (including studying abroad)
- Bachelor degree or above in Marketing or related field

About VELVET
VELVET is a digital communication and marketing agency servicing prestige and premium brands in China. The company offers strategic consulting to board level executives as well as digital activation services, specializing in social media management, search and media display advertising, and content production.
Since its creation in 2013, numerous companies have appointed VELVET as their partner agency, including prestigious brands and groups such as Kering, Richemont, LVMH, PUIG, Boucheron, Dior, Lane Crawford, ASC Fine Wines, L’Oréal, Mango, Ermenegildo Zegna, Galeries Lafayette and AXA.
www.velvetgroup.com

VELVET is located in Shanghai and part of FABERNOVEL (www.fabernovel.com).

Please send cover letter and CV in both English & Chinese to:
job-velvet@fabernovel.com 举报 分享

FABERNOVEL is a global innovation agency committed to empowering companies to create a lasting cultural shift and knowledge base to act upon. We bring the thought leadership of a consultancy, the creativity of an advertising agency and problem solving strength of a technology company. We work tirelessly to bring the benefits of change to corporations, startups, and teams who want to create market impact with digital technology to win.

Founded in 2003 by visionary entrepreneur, Stephane Distinguin, Fabernovel’s team of world class thinkers, technologists, designers and data scientists are considered pioneers in the field of digital transformation worldwide. In tandem with our clients, we purposefully rethink older strategies and design, conceive and execute innovative solutions.

From six offices globally in Europe, Asia and US we help clients across many business sectors including culture, media & telecommunications, energy & utilities, healthcare, insurance & banking, luxury, retail & consumer goods and transportation.