Asst. General Manager
上海笔克展览展示有限公司
- 公司规模:150-500人
- 公司性质:合资(非欧美)
- 公司行业:公关/市场推广/会展
职位信息
- 发布日期:2017-07-25
- 工作地点:上海-嘉定区
- 招聘人数:1人
- 工作经验:8-9年经验
- 学历要求:本科
- 语言要求:英语 熟练
- 职位类别:广告客户总监/副总监
职位描述
职位描述:
Responsibility:
?The AGM is fundamentally responsible for the day-to-day client contact specific to exhibition / event marketing activities. The key areas of focus being:
?Professional development of creative/messaging.
?Management of the client relationship.
?Successful exhibition / event execution.
?Reporting and communication with the General Manager.
- Professional Development of Creative/Messaging:
?Support interface of Exhibition / Event Managers and Message Engineers with other departmental groups regarding client relations, exhibition / event objectives, marketing and branding, booth architecture, graphic production and exhibition / event financial management.
- Management of the Client Relationship:
?Build organizational capabilities to deliver Exhibition / Event Marketing priorities bottom up and top down. AGM needs to own the relationship and cultivate business practices and relationships that exceed client’s expectations.
?These include; 1) creating team structures and tools that maximize our ability to achieve flexibility, adaptability and speed. 2) Grow skills and marketing acumen through an investment in training and internal educational tracks. 3) Continue aggressive development of strategic vendors/suppliers to increase our bandwidth within the region.
?Deliver customer value at all levels of our company. These include; 1) Enhance exhibition / event process compliance and understanding. 2) Utilize the client’s specification/guidelines for branded architecture and messaging to achieve common look and feel for branded architecture /messaging in both large and small-scale solutions. 3) Deliver consistent/flawless execution results from all resource groups. 4) Provide strategic value by reviewing exhibition /event marketing plans for each client with Pico worldwide to enhance client’s portfolio investment objectives to achieve targeted results.
?Grow relationships with all local clients within the region. Develop a program to elevate Pico’s communication effectiveness within client’s groups.
- Successful Exhibition /Event Execution:
?Lead the development and implementation of exhibition /event marketing “Best Practices” based on professional knowledge and experiences. Chair committee/focus groups and draft business plans.
?Participate in team meetings, Pre-cons, post-cons, launches and other project planning sessions. Review data and information from exhibition /event process and reports for accuracy and to evaluate workflow.
- Responsible Exhibition /Event Fiscal Management:
?Promote responsible exhibition /event financial management of all Pico and client’s resources.
?Manage creative/messaging budgets, seeking efficiencies in spending and procedures.
- Reporting and Communication with the General Manager:
?Report weekly on all functions in the region. (ie. issues and concerns, key initiatives, to-do list, best practices.)
?Report regularly on all team staff reviews.
?Build account business plan and report on progress on all goal sets.
?Chair occasional initiative and report progress to other AGM.
?Report progress of cross-region assistance programs.
Required Skills:
- Proficient in English;
- 7+ years of exhibition /event marketing or creative agency management experience;
- Competent in use of Word Pro, Microsoft Office;
- Sufficiently meets deadlines set forth in project timelines;
- Ability to manage creative staff;
- Contributes to the positive “Can-do” attitude of the office;
- Ability to balance workload and appropriate staff resources as needed.
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Responsibility:
?The AGM is fundamentally responsible for the day-to-day client contact specific to exhibition / event marketing activities. The key areas of focus being:
?Professional development of creative/messaging.
?Management of the client relationship.
?Successful exhibition / event execution.
?Reporting and communication with the General Manager.
- Professional Development of Creative/Messaging:
?Support interface of Exhibition / Event Managers and Message Engineers with other departmental groups regarding client relations, exhibition / event objectives, marketing and branding, booth architecture, graphic production and exhibition / event financial management.
- Management of the Client Relationship:
?Build organizational capabilities to deliver Exhibition / Event Marketing priorities bottom up and top down. AGM needs to own the relationship and cultivate business practices and relationships that exceed client’s expectations.
?These include; 1) creating team structures and tools that maximize our ability to achieve flexibility, adaptability and speed. 2) Grow skills and marketing acumen through an investment in training and internal educational tracks. 3) Continue aggressive development of strategic vendors/suppliers to increase our bandwidth within the region.
?Deliver customer value at all levels of our company. These include; 1) Enhance exhibition / event process compliance and understanding. 2) Utilize the client’s specification/guidelines for branded architecture and messaging to achieve common look and feel for branded architecture /messaging in both large and small-scale solutions. 3) Deliver consistent/flawless execution results from all resource groups. 4) Provide strategic value by reviewing exhibition /event marketing plans for each client with Pico worldwide to enhance client’s portfolio investment objectives to achieve targeted results.
?Grow relationships with all local clients within the region. Develop a program to elevate Pico’s communication effectiveness within client’s groups.
- Successful Exhibition /Event Execution:
?Lead the development and implementation of exhibition /event marketing “Best Practices” based on professional knowledge and experiences. Chair committee/focus groups and draft business plans.
?Participate in team meetings, Pre-cons, post-cons, launches and other project planning sessions. Review data and information from exhibition /event process and reports for accuracy and to evaluate workflow.
- Responsible Exhibition /Event Fiscal Management:
?Promote responsible exhibition /event financial management of all Pico and client’s resources.
?Manage creative/messaging budgets, seeking efficiencies in spending and procedures.
- Reporting and Communication with the General Manager:
?Report weekly on all functions in the region. (ie. issues and concerns, key initiatives, to-do list, best practices.)
?Report regularly on all team staff reviews.
?Build account business plan and report on progress on all goal sets.
?Chair occasional initiative and report progress to other AGM.
?Report progress of cross-region assistance programs.
Required Skills:
- Proficient in English;
- 7+ years of exhibition /event marketing or creative agency management experience;
- Competent in use of Word Pro, Microsoft Office;
- Sufficiently meets deadlines set forth in project timelines;
- Ability to manage creative staff;
- Contributes to the positive “Can-do” attitude of the office;
- Ability to balance workload and appropriate staff resources as needed.
职能类别: 广告客户总监/副总监
公司介绍
笔克(Pico)是誉满全球的全方位品牌激活专家,擅长吸引受众、创造体验、激活品牌。
笔克代表着创意满盈、启发灵感的泉源,以全方位品牌激活创造有效而深刻的品牌体验,从精辟独到的策略和巨细无遗的执行,使客户的品牌焕发魅力姿彩。
笔克专心致志提供以体验设计为本的解决方案,传承半世纪以来的卓越往绩,今天的服务已然糅合先进科技、精辟内容,以及各式制作服务,将惊喜带到世界每个角落,为受众创造身临其境的体验。
我们深谙客户营商考量,并主动满足其所需,务求缔造最理想投资回报。“笔克+”采用整合营销及数据为本的解决方案,将启发自新颖科技的创意,糅合实体空间及实时体验;进而创造扣人心弦、深刻而持久的体验,以达致***成效──引起受众的期冀共鸣、鼓动受众跃跃欲试的情绪,以及量化受众对品牌的忠诚度。
我们的专业团队逾2,000名专才遍及全球近40个城市,加强我们纵横国际市场的实力。除了来自不同文化背景及熟悉各行业运作的国际团队,我们还有分设于各地区近100,000平方米的现代化生产设施,使我们得以透过各种激活平台,由展览与活动、零售、主题环境、视觉识别、体育营销与临时场地设施、场馆管理与顾问,以至内容、推动赞助、线下互动营销、线上互动营销,以及数码与科技解决方案等平台,笔克都能优而为之,达成客户交托的使命。
笔克集团在香港《Marketing》杂志“2017年度营销机构大奖”中勇夺“B2B营销机构”银奖及“活动营销机构”铜奖。2017年年底,集团于《CEI Asia》杂志所举办的“CEI读者之选”大奖中获选为亚太区“***项目策划机构”;在北美《Special Events》杂志“***项目策划公司五十强”中,自2012年起连续六年皆榜上有名。
笔克代表着创意满盈、启发灵感的泉源,以全方位品牌激活创造有效而深刻的品牌体验,从精辟独到的策略和巨细无遗的执行,使客户的品牌焕发魅力姿彩。
笔克专心致志提供以体验设计为本的解决方案,传承半世纪以来的卓越往绩,今天的服务已然糅合先进科技、精辟内容,以及各式制作服务,将惊喜带到世界每个角落,为受众创造身临其境的体验。
我们深谙客户营商考量,并主动满足其所需,务求缔造最理想投资回报。“笔克+”采用整合营销及数据为本的解决方案,将启发自新颖科技的创意,糅合实体空间及实时体验;进而创造扣人心弦、深刻而持久的体验,以达致***成效──引起受众的期冀共鸣、鼓动受众跃跃欲试的情绪,以及量化受众对品牌的忠诚度。
我们的专业团队逾2,000名专才遍及全球近40个城市,加强我们纵横国际市场的实力。除了来自不同文化背景及熟悉各行业运作的国际团队,我们还有分设于各地区近100,000平方米的现代化生产设施,使我们得以透过各种激活平台,由展览与活动、零售、主题环境、视觉识别、体育营销与临时场地设施、场馆管理与顾问,以至内容、推动赞助、线下互动营销、线上互动营销,以及数码与科技解决方案等平台,笔克都能优而为之,达成客户交托的使命。
笔克集团在香港《Marketing》杂志“2017年度营销机构大奖”中勇夺“B2B营销机构”银奖及“活动营销机构”铜奖。2017年年底,集团于《CEI Asia》杂志所举办的“CEI读者之选”大奖中获选为亚太区“***项目策划机构”;在北美《Special Events》杂志“***项目策划公司五十强”中,自2012年起连续六年皆榜上有名。
联系方式
- 公司地址:曹安公路4499弄99号笔克创意园