上海招聘

职位描述：
The Trade Marketing and Communication Manager’s responsibility is to fulfill 5 missions:
1. Support APAC countries in developing and executing trade marketing activities
a. Coordinate execution of global campaigns for APAC countries
b. Support business development with key APAC suppliers
c. Drive agreed upon trade marketing programs with countries
2. Develop a comprehensive APAC training program for the main product categories (building installation, lighting, cable, energy solutions)
a. In cooperation with country product specialists, country- and HQ HR teams and strategic suppliers
b. Define curriculum and coordinate content; incorporating or re-using existing product training content from other Rexel countries
c. Manage country roll-out with local HR teams and track KPIs related to product training
3. Manage, plan and execute APAC internal and external communication
a. Issue 3-4 editions of the APAC newsletter per year, to all APAC employees; coordinate and produce content; serve as lead editor; manage and track distribution
b. Maintain APAC company presentation up to date; align with corporate presentation
c. Provide communication support to less mature countries in developing websites and other communication materials
4. Implement APAC branding roadmap with countries
a. Monitor and advise on alignment with group graphic charter and branding guidelines; follow-up on country non-compliance
b. Evaluate local companies’ local graphic charters against the group branding guidelines
c. Monitor country websites; initiate revision for group components (key figures, strategy)
d. Track trademark registration and -expansion within APAC; manage process with APAC legal counsel
5. Support digital growth in APAC Zone
a. Support APAC Marketing & Pricing Director in large/mature country onboarding projects to the global solutions; work with countries on feature activation
b. Monitor smaller countries’ solutions, support where needed
c. Challenge and support countries on digital adoption of global/APAC digital solutions 举报 分享

蓝格赛是全球领先的专业电气产品经销商，产品范围覆盖配电、工控、自动化、照明、电线电缆及其他众多产品，应用范围广泛，涉及建筑、基础设施建设和工业等众多领域。蓝格赛在中国的目标是通过为客户化繁为简--根据客户要求选择产品、下单、派送、售后服务--为中国电气市场的各类用户带来更高水平的服务和市场竞争力。

蓝格赛中国凭借完整的电气产品线、大型仓储能力、高效的ＩＴ系统和富有竞争力的员工，能够充分保证适时适地为客户提供所需的产品。

蓝格赛自２０００年进入中国市场，发展迅速，目前已拥有六家业务实体，遍布全国40多个销售网点：
蓝格赛－海龙兴电器设备商业有限公司　　 2000年7月加入蓝格赛
蓝格赛－华联电工器材商业有限公司　　　 2006年5月加入蓝格赛
华章电气贸易销售有限公司　　　　　　　 2007年3月加入蓝格赛
苏州西电产品销售有限公司　　　　　　　 2009年2月加入蓝格赛
北京莱凯威智能电气有限公司　　　　　　 2011年1月加入蓝格赛
北京众恒恒信自动化设备有限公司　　　　 2011年5月加入蓝格赛

客户的成功和合作伙伴的信任是蓝格赛中国最重要的长期目标。为此，蓝格赛一直致力于对750多名员工的管理和培训，通过对员工个人职业的规划和发展，以及不断地招贤纳士来提高整体素质。