上海招聘

职位描述：
Company Introduction

Labbrand is the leading China based brand consultancy working with international brands to succeed in China and to guide them in their development abroad. Labbrand believes in the power of Brand Innovations.
Labbrand offers a full range of services from market & consumer research, brand strategy, naming and visual identity design to innovate brands. We excel at each service component. At the same time, we integrate insights from our findings throughout the branding journey to create outstanding transformations.
With the experience of various aspects of our work to maximize learning and growth, you can grow your career by becoming more specialized in a key business area, or by diversifying your skills across disciplines.

Description of the Position

Labbrand is looking for a sharp and responsible Corporate Branding Specialist to join our Corporate Branding team, based in our Shanghai headquarters. You will help to develop and manage our own brand to be more powerful and successful. You will keep track of our brand images, explore branding activities to promote our brand, share our knowledge and insight on different platform online and offline, and help maintain public relationship with correspondents, media and related associations.

Detailed Responsibilities

 Project operation:
- Support in the development of our corporate branding collateral for our global offices
- Translation of corporate content (English-Chinese and Chinese-English)
- Work closely with the team on content creation that reflects the company’s spirit of brand innovations.
- Manage website, social channels (such as Wechat and Weibo) and company newsletters.
- Assist with public relations, correspondence, media enquiries.
- Assist with event planning and management
- Support the corporate branding activities of MADJOR, Labbrand’s digital transformation agency

 Supporting business development:
- Assist in customer relationship management including customer data base maintenance, targeted e-mail campaign, etc.
- Assist in the creation and management of Business Development specific collateral like case studies, client testimonial and campaign materials.

Note: this responsibilities list is non-exhaustive.

Requested competencies:

 General
- Fluent / Native in English, strong writing ability in both English and Chinese
- Result and customer oriented
- Strong sense of accountability and responsibility with integrity and trust
- Ability to progress autonomously and strong learning ability
- Collaborative sense
- Cross cultural Sensitivity with proficiency in English as well as Mandarin

 

Corporate Branding specific
- Bachelor degree or above, major in public relations, journalism, marketing management, advertising, English Literature or related fields.
- Second languages, especially French, is a plus
- Strong writing capability with a passion for content creation
- Brand thinking and capacity for abstraction
- Good sense of aesthetics; design or art background is a plus.
- Quality acumen with an attention to details


-Translation experience is a plus

Working at Labbrand

Through a combination of active mentorship and granting increased responsibilities in various aspects of our work, we encourage you to change things together and be the pioneers together.
We offer you continuous challenges at work, and never forget to nurture and reward. You can grow your career in the ways you want - a specialist in a key business area or a generalist across disciplines. 举报 分享

Labbrand is the leading China-originated global brand consultancy with regional operations in APAC (Shanghai, Singapore), Europe (Paris), and North America (New York, Vancouver). By bringing excellence together from market & consumer research, brand strategy, verbal identity and design, we create meaningful brand journeys.

We drive forward the positive power of branding.

Our leading expertise and unique perspectives are recognized by international awards as well as global media outlets including BBC, The New York Times, The Economist, Bloomberg, CBNWeekly and more.