E-commerce specialist -China T-mall
攀岚贸易(上海)有限公司
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:贸易/进出口
职位信息
- 发布日期:2017-06-03
- 工作地点:上海-黄浦区
- 招聘人数:1人
- 工作经验:3-4年经验
- 学历要求:大专
- 语言要求:英语 熟练
- 职位月薪:0.8-1.1万/月
- 职位类别:电子商务专员
职位描述
Job Purpose:
Support e-commerce performance on
T-mall for Speedo. Deliver brand success from a commercial
and operational perspective, working
with the E-Commerce Manager and internal cross-functional
China teams as well as external agency to ensure brand success on China’s biggest
e-platform covering visual merchandising, promotional
communication and operations.
Strong commercial mind-set and experience operating brands on T-mall or TP operations desired. The candidate needs to be able to demonstrate success through the effective operating and merchandising of the store. Analytical skills will play a pivotal role for insight and business know-how for team and the continuous
optimisation of Tmall store.
Dimensions:
Support T-mall store routine trading & business
operations
Delivery against weekly sales budgets and testing
plan
Delivery against weekly financial and engagement
KPI’s
Cross functional collaboration with digital,
product and marketing teams
Understanding consumer behaviour (through data) and
reporting skill
Marketing & competitor tracking & analysis
Working closely with TPs on Customer Service,
Warehousing and fulfilment
Marketing sense to manage external digital/
e-marketing agency
Areas of Accountability:
Closely working with TP to enhance store
fundamental operations from both front-end & back-end, including promotional
planning, communication messages, product & stock, PDP page design and CS
Visual merchandising of the products and product
categories on the store, using sales data and visual merchandising guidelines
Tmall Media buy performance tracking and improvement
Tmall in-platform monthly content marketing
tracking and review
Full engagement/lead new seasonal products
launch
Support in Tmall big promotional campaigns’
co-ordination and execution (i.e. 6.18, D11 etc.)
Report on store performance, Tmall market & competitor
performance
Communication and relationship building with Tmall
Category Account Managers
Knowledge, Skills and Experience Required:
Experience in operating and delivering a T-mall
store(s) is highly desired (can be from brand or TP)
Mandarin language, English a plus
Experience and knowledge of China ecommerce &
market places
Essential knowledge of T-mall analytical tools, i.e.
QBT, 生意参谋, etc.
Essential knowledge of T-mall media buy
Can demonstrate good use of reports/analysis to
plan actions and improvements
Good communication and excellent team player in an
environment where excellent cross-
functional working is expected
Time management, organisation and prioritisation of
tasks
Motivated self-starter with ability to meet
deadlines
Understands internet technologies and can use a
wide range of software systems
Special Features (Candidate Advantages):
Premium brand, apparel
or sports industry experience & knowledge
All-round understanding of basic HTML, web, ftp,
email, and similar technologies
Wider digital knowledge – other channels
职能类别: 电子商务专员
公司介绍
Building a family of brands, for the world to love, generation after generation.
We are Pentland Brands, a global family business bringing some of the most loved active and footwear brands to millions of people around the world. We own Speedo, Berghaus, Canterbury of New Zealand, Endura, Mitre, ellesse, Boxfresh, SeaVees, KangaROOS and Red or Dead. We’re the global licensee for Karen Millen footwear and Kickers in the UK. We also have a joint venture partnership for Lacoste footwear.
All our brands have their own unique identities and every one of them is powered by Pentland. We have more than 1,400 employees worldwide and we’re always on the lookout for talented, enthusiastic people to help shape our future.
At Pentland, we’re guided by four principles, we use these to make sure we’re not only doing a great job, but we’re doing it in the right way:
Success is a team game + With clarity and courage + Better as standard + In good conscience
攀岚公司上世纪三十年代成立于英国利物浦。从早前一家鞋类批发商已经发展到如今一家***的品牌管理公司,主要经营运动、户外、流行时装和鞋类品牌。
我们拥有了一系列运动、户外和时尚的国际***服装和鞋类品牌,如Speedo速比涛, Ellesse, Berghaus,Canterbury of New Zealand等;同时亦为Kickers的英国特许经营商,与Lacoste设有合资公司,联合经营其鞋类业务。
攀岚所经营的业务在国际上有着优良的代表性,重视发展并且在其业务市场领域占据行业领先地位,从而创造不断壮大的机遇。我们目前在全球拥有逾1400名员工,在约有二十多个国家和地区设有办事处。攀岚总部设于英国伦敦,亚洲总部位于中国香港,并在越南、泰国、中国(上海、深圳)、印度和印尼设有办公室。
更多信息,请关注公司微信公众号-Pentland攀岚。
联系方式
- 公司地址:西藏中路268号来福士广场