上海 [切换城市] 上海招聘上海市场/营销招聘上海市场/营销/拓展专员招聘

市场(数字)营销专员 Digital marketing assistant

上海汇游网络科技有限公司

  • 公司规模:50-150人
  • 公司性质:合资(欧美)
  • 公司行业:互联网/电子商务

职位信息

  • 发布日期:2012-11-13
  • 工作地点:上海
  • 招聘人数:1
  • 工作经验:一年以上
  • 学历要求:本科
  • 语言要求:英语熟练
  • 职位类别:市场/营销/拓展专员  网站策划

职位描述

We are looking for an experienced digital marketer who understands how to plan campaigns to reach & engage targeted online audiences in order to help brands build fan communities, & drive desired actions such as product trial or sales. Reporting to the Director of Digital Strategy, your keen social observation skills, will be matched with strong empathy & intuition for finding consumer insights in media data. You will be responsible for media planning & forecasting KPIs for each campaign, and once the campaign launches you will be responsible for the optimization of media & creative to reach those KPIs. Understanding of direct marketing principles and how to apply them to online grass roots marketing is key. You will also manage external vendors to generate online word of mouth and build online communities, ensuring a high standard of copywriting & PR ethics.


Responsibilities:

- Data mining & online research to produce consumer insights that inform the campaign plan

- Work with the Director of Digital Strategy & junior digital planners to develop and execute online brand promotions designed to maximize online word of mouth & brand engagement.

- Help establish performance metrics and tracking to measure campaign results.

- On a daily basis, identify and assess campaign performance. On a weekly basis, produce campaign performance reports, with recommendations on how to optimize the activation idea, brand messaging, or media placement, in order to meet the KPI's.

- Manage online communities for brands, including content planning, SNS brand page & weibo updating


Skills:

- 2+ years of relevant experience planning online campaigns & social media promotions.

- Know how to effectively deploy digital media channels and creative techniques to profitably acquire and retain brand fans.

- Able to produce accurate, easy to understand, campaign performance reports in Microsoft Excel & Powerpoint.

- Ability to effectively analyze & explain campaign performance metrics and recommend how to optimize to reach the KPIs

- Strong copywriting and verbal communication skills

- Ability to handle multiple tasks simultaneously. Willing to help out on all levels of execution.

- Passion for social media marketing demonstrated in active use of SNS, BBS, blogs & mobile APPs.


【岗位职责】

l. 协助上级制定互联网推广策略,以及公司产品的互联网推广活动;

2.与推广团队紧密合作,找出最优的互联网营销方案;
3.协助创意团队策划最好的案例,确认成功的数据统计方案;
4.汇报及分析获得的数据,协助研究进一步提高的机会;
5.对网络营销的广告数据结果进行日常汇报,以及公司内部优化项目的汇报。


【职位要求】

1、本科及以上学历;
2、口头语言表达能力强,文字功底深厚,英语听说读写流利;
3、有亲和力,沟通能力强,较强的市场理解能力。具团队合作精神,追求事业创新,抗压性强;
4、熟悉互联网广告整体流程,熟悉社交网络营销,有互联网项目经验者优先;
5、2年互联网行业经验或广告公关行业工作经验;
6、有互联网营销背景,熟悉website,APP等技术者优先考虑。


【应聘流程】
1、发简历到 hr.sh@witsion.com ,本人不在上海的请勿投递;
2、如条件符合,我方会在3-5个工作日内致电给予面试通知。

【福利待遇】
1、8小时工作制,做5休2,其它假日按照国定规定;
2、通过试用三个月后享有正式员工补贴。

邮箱:hr.sh@witsion.com
国内网站:http://www.witsion.com
公司地址:上海市虹口区松花江路2539号(复旦科技园)1号楼13层

公司介绍

上海汇实信息科技有限公司,简称汇实信息,是以信息技术研发为主的高新技术企业。

上海汇游网络科技有限公司,作为汇实信息的下属子公司,公司致力于打造全流程的电子商务供应链模式。

公司总部位于中国上海,在中国香港和德国Soest分别设有办事处,在中国广东另设有分公司,核心业务为电子商务运营,并致力于整合旗下资源,创造无物流文化与网络经营相结合的新一代电子商务运营模式。

在欧洲互动娱乐市场有着良好的发展定位,稳固的技术结构,优秀的商务服务。使汇实成为拥有千万客户量的电子商务网站,并成为网络推广的首选网站,被评为“最受欢迎的B2C电子商务运营平台”之一。

本着“秉新持正”、商业模式最终归于人才创造价值的经营理念。汇实人坚持以市场需求为导向,结合世界互联网发展的趋势,建立了完善的企业体系、灵活的组织结构、先进的商业化运作机制和强有力的经营战略。汇实坚持着个人价值实现先于企业价值实现,最终达到二者互融的企业战略目标。

    Shanghai Huishi information technology corporation, Huishi for short, is high-tech enterprises based on information technology development.

    Shanghai Huiyou Network Corporation, Huiyou network for short, is a company attached by Huishi. The company is committed to building the whole process of e-business supply chain.

    With the headquartered in Shanghai, China, as the core business for e-commerce operations, Huishi integrates its resources to create the new e-commerce operation models with the combination of non-logistical culture and internet running.

    Huishi technology has been cooperated with ten thousands of program development studios ,and aslo solved nearly hundreds of thousands of employment-oriented technical service personnel issues, let alone the millions of dollars of profit revenue.

    In Europe entertainment market, Huishi is well placed ,with solid technical structure,and excellent business services, it becomes an e-commerce website with millions of customers and become the preferred network for network premonition, it was also entitle as one of “the most popular platform for B2C e-commerce operations, "

    Holding with innovation and impartiality, with the business model of ultimatly creating value attributable to the business philosophy of talent, Huishi stuffs insistent in following the market demand, combined with the world trend of development of the Internet to establish a perfect corporate system involving the flexible organizational structure, mechanism of advanced commercialization and powerful business strategy. Huishi prefers personal value achievement to business value and ultimately achieve the strategic goal with the mutual fusion.

联系方式

  • 公司网站:http://www.witsion.com/
  • Email:HR.sh@witsion.com
  • 公司地址:上海市 虹口区 松花江路 2539号 复旦科技园1号楼 13层 (近辉河路)
  • 邮政编码:200437
  • 电话:(021)60950388