上海招聘

职位描述：
Job Description
1. Analyze how our brand is positioned in the market
and crystalize targeted consumers insights
2. Take brand ownership and provide the vision, mission, goals and strategies to match up to
3. Translate brand strategies into brand plans, brand positioning and go-to-market strategies
4. Lead creative development and create motivating stimulus to get targeted population to “take action”
5. Establish performance specifications, cost and price parameters, market applications and sales estimates
6. Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
7. Coach the team and get the best from everyone
8. Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues
9. Oversee marketing and advertising activities to ensure consistency with product line strategy
10. Monitor product distribution and consumer reactions
11. Anticipate bottlenecks
12. Brainstorm new and innovative growth strategies
13. Align the company around the brand’s direction, choices and tactics
Essential Background/Skills Required
1.Proven working experience as brand manager or associate brand manager
2.Drive for results and leaderships skills
3.Excellent understanding of the full marketing mix
4.Highly creative with ability to think out of box
5.Experience in identifying target audiences and devising campaigns that engage, inform and motivate
6.Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management
7.Strong analytical skills and data-driven thinking
8.Advanced communication and interpersonal skills
9.Up-to-date with latest trends and marketing best practices
10.Comfortable working with numbers, metrics and spreadsheets
11.Excellent command of the English language
12.More than three years of experience in branding management
Educational Qualifications
BS/MS degree in marketing or a related field 举报 分享

Bijoumontre Shanghai Ltd.因业务发展需要，需招聘如下人员。 请将个人简历及免冠近照一张发送至： recruitment@bijoumontre.ch