Marketing Manager
艾瑞氏乳业（深圳）有限公司
- 公司规模：少于50人
- 公司性质：外资（欧美）
- 公司行业：贸易/进出口 快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期：2017-04-17
- 工作地点：上海-普陀区
- 招聘人数：1人
- 工作经验：5-7年经验
- 学历要求：本科
- 语言要求：英语 熟练
- 职位月薪：2-2.5万/月
- 职位类别：市场/营销/拓展经理
职位描述
职位描述：
Main Job Tasks and Responsibilities
?manage and coordinate all marketing, advertising and promotional staff and activities
?conduct market research to determine market requirements for existing and future products
?analysis of customer research, current market conditions and competitor information
?develop and implement marketing plans and projects for new and existing products
?expand and develop marketing platforms
?manage the productivity of the marketing plans and projects
?monitor, review and report on all marketing activity and results
?determine and manage the marketing budget
?deliver marketing activity within agreed budget
?report on return on investment and key performance metrics
?develop pricing strategy
?create marketing presentations
?liaise with media and advertising
?collaborate with the sales function
?monitor industry best practices
Education and Experience
?business or marketing-related degree or equivalent professional qualification
?experience in all aspects of developing and managing marketing strategies
?technical marketing skills
?proven experience in customer and market research
?relevant product and industry knowledge
?experience with relevant software applications
Key Competencies
?knowledge of digital marketing is essentia
?excellent written and verbal communication skills
?formal presentation skills
?organization and planning
?strategic thinking
?problem analysis and problem-solving
?team-leadership
?persuasiveness
?adaptability
?creativity
?judgment
?decision-making
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Main Job Tasks and Responsibilities
?manage and coordinate all marketing, advertising and promotional staff and activities
?conduct market research to determine market requirements for existing and future products
?analysis of customer research, current market conditions and competitor information
?develop and implement marketing plans and projects for new and existing products
?expand and develop marketing platforms
?manage the productivity of the marketing plans and projects
?monitor, review and report on all marketing activity and results
?determine and manage the marketing budget
?deliver marketing activity within agreed budget
?report on return on investment and key performance metrics
?develop pricing strategy
?create marketing presentations
?liaise with media and advertising
?collaborate with the sales function
?monitor industry best practices
Education and Experience
?business or marketing-related degree or equivalent professional qualification
?experience in all aspects of developing and managing marketing strategies
?technical marketing skills
?proven experience in customer and market research
?relevant product and industry knowledge
?experience with relevant software applications
Key Competencies
?knowledge of digital marketing is essentia
?excellent written and verbal communication skills
?formal presentation skills
?organization and planning
?strategic thinking
?problem analysis and problem-solving
?team-leadership
?persuasiveness
?adaptability
?creativity
?judgment
?decision-making
职能类别： 市场/营销/拓展经理
公司介绍
The Irish Dairy Board (“IDB”) is an agri-food commercial co-operative which markets and sells dairy products on behalf of its members, Ireland’s dairy processors and the Irish dairy farmer. The IDB has annualised sales in the region of
联系方式
- 公司地址：上班地址：威海路567号