上海招聘

Major Responsibilities
1.Industrial Marketing projects (led by Head of Industrial Market Greater China)
?Understand in depth market segments
oObtain and validate key figures (market size, segments, growth, drivers...) and highlight key changes of market dynamics
oMap value chain and identify key decision makers (crankshaft) and the key success factors for Bayer on the value chain
oCarry out segment attractiveness analysis (5 forces, competition...)
oIdentify potential opportunities / threats

?Support business case and actions plan definition for selected market segments
oSupport to build Bayer business cases in attractive markets (accessible volumes, margin etc...) incl. marketing plan (value propositions in details)
oSupport action plan building

?Follow and support implementation of action plan
oFacilitate implementation
oIdentify and report potential roadblocks
oSupport project until sales can take over

2.CAS related market information Greater China
?Market information validation
oResponsible for coordination with sales team to analyze market insights based on Bayer business performance
oCooperation with Market Intelligence (in IM APAC and CD) to review the market data on regular basis from different sources (half a year)
?Internal alignment
oEnsure the alignment of market data understanding among all related Bayer functions (sales, application, etc...)
oDevelop implication of market information on our business directions (led by IM)

3.Support in other cross functional projects / assignments
?Support in ad-hoc cross functional projects (i.e., not the regular IM project, for example, to develop the implication of China 12-Year Plan on CAS business)
?Represent Industrial Marketing (together with IM Head) in cross functional / BU activities (e.g., ECB / Auto KAM) - main role is to collect information

4.Build strong relationships with other Bayer functions (sales, development, etc...)

Key skills needed : Business sense, analytical skills, communication, presentation

Education, Qualifications and Skills:
- Language: Chinese (mother tongue) / Business English (fluent)
- Graduates from top university / institute, preferred from Science and Engineering background
- Very good analytical skills (modeling / data analysis / ...)
- Strong business sense
- Professional maturity to deal with internal and exeternal contact points
- 3-5 working experience in marketing function or 3 years consulting experience

Bayer
德国拜耳集团是全球最为知名的世界500强（《财富》）企业之一，在材料创新，作物科学及医药保健等众多领域位居业界前列。中国是拜耳在亚洲的第二大市场，拜耳公司对中国未来市场的发展潜力更是充满信心。2001年11月拜耳集团着手在上海化学工业园区进行大规模划时代的投资，建设一个世界级的一体化化工基地。同时，其材料创新集团的高性能产品在中国地区的销售额也高幅增长。在未来，拜耳公司将继续以她优质的产品和服务造福于人类，用创新科技使生活充满活力。
随着拜耳公司在中国及亚太地区业务的迅速发展，我们将不断创造新的高质量就业机会。我们诚邀有志之士加盟我们的队伍，公司将提供完善的在职培训、优良的工作环境及优厚的薪资福利。

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