上海招聘

职位描述：
Report To: Business Head of Eucerin Greater China
Location: China, Shanghai

Main Responsibilities:
1. E-COMMERCE:
1) Lead/manage TP Brand Manager/ Store manager
2) Build and negotiate annual business/activation plan with TP and Key Account Platforms (e.g. JD)
3) Aligned with Manager negotiate annual contract/ trade terms, control and release invoices and manage budget/costs.
4) Align and control Volume & Value plans of TP for all platforms and break down into monthly phasing
5) Responsible for financial (Sales, Budget) and demand (Quantities) forecasting
6) Analyze monthly reports together with TP and align on next steps/ improvement plans
7) Manage daily business (e.g. promotion planning) with TP/Platform.
8) Exchange and share all information and data relevant to run the business

2. DIGITAL MARKETING
1) Manage given platform marketing budget, allocated to:
    a) Paid media: Aligned with Marketing, define, manage and control investments for paid media (banner) – based on marketing (brand building) or promotion plan
    b)Store & banner design: Aligned with Marketing, manage page & banner design and content in cooperation with TP or design agency (landing page, product page, promotion page, banner etc.)
    c) Big Events: Aligned with Manager, define, manage and control big events (11/11, 12/12 etc.)
    d) Minisize/Sachet & free goods (for bundle pack or sampling): Plan quantities according to activation plan and hand in plan for demand planning
2) Train customer service team to guarantee qualified consultation and problem solving.
3) Co-work with legal and supply chain team to handle new product launches

Qualification:
1. 2-3 years Ecommerce experience, familiar with Tmall/ JD
2. 1-2 years Digital/ Marketing experience is preferred
3. Open-minded, passionate about teamwork/winning together, global brands/ companies and quality proven products, entrepreneurial spirit, high responsibility for his/her job and strong/transparent communication skills
4. Familiar with lifestyle and social behaviors of Chinese (Key, A, B Cities)
5. University degree
6. Fluent in English & Mandarin/ simplified Chinese 举报 分享

德国拜尔斯道夫股份有限公司在中国有两大业务单元：护肤品牌妮维雅和优色林，以及护发品牌舒蕾和美涛。

早在1937年，妮维雅便已以“能维雅”的名字出现在中国市场，风靡上海滩。
1994年，妮维雅（上海）有限公司成立。
2004年，全球领先的***品牌“妮维雅***”登陆中国。

舒蕾、美涛自九十年代初以来，已经成为中国家喻户晓的著名护发品牌，拥有很高的信赖度及品牌忠诚度。

拜尔斯道夫中国区以上海、武汉为基地，在一个领导团队下致力于使旗下护肤、护发业务与中国经济和中国消费者健康护理需求共同成长。

Beiersdorf AG has two business units in China - skincare brands such as NIVEA and EUCERIN, haircare brands such as SLEK and Maestro.

Early in 1937, NIVEA appeared in China market in the name “能维雅” and soon became a house-hold brand in Shanghai.
In 1994, NIVEA (Shanghai) Company Limited was founded.
In 2004, global leading ***’s care brand “NIVEA ***” has landed in China.

Since 1990s, SLEK and Maestro have become well-known hair care brands in China with high brand loyalty and reliability among consumers.

Headquartered in Shanghai and Wuhan and headed by one united management team, Beiersdorf China strives to develop its skincare and hair care business, keeping abreast with the fast growth of Chinese economy and the needs of Chinese consumers on health care.