青岛招聘

KEY RESPONSIBILITIES / CHALLENGES:
- To oversee all aspects of written content development, and ensure the quality and consistency of the deliverables
- To manage and work with vendors to deliver the written content required for each digital initiative
- To develop written materials for both internal and external consumption

KEY OUTCOMES:
Digital Initiatives
- Leads specific digital initiatives, delivering on the agreed success measures (implementation, adoption, revenue creation, brand)
- Oversees specific digital roadmaps or agendas, achieving the committed goals and objectives

Copywriting (External)
- Writes copy for digital initiatives and marketing campaigns, delivering written content in both Chinese and English
- Writes copy for internal broadcasts and campaigns, delivering written content in both Chinese and English
- Works with translation vendors, delivering on the agreed specifications and written output
- Mentors and develops understanding of effective copywriting, in both the team and wider bank community

Communications
- Builds and maintains relationships with both internal and external communications partners
- Uses clear and appropriate communication - both written and spoken skills and face-to -face interaction
- Reviews ongoing partnerships and identify further partnership opportunities

Risk & Control
- Ensures each initiative complies with the Bank’s policies and regulatory requirements
- Maintains the Bank’s reputation and value of the Brand

SELECTION CRITERIA:
- Proficient in both Chinese and English, written and spoken
- Prior experience in advertising, media or communication industry is a plus
- Strong communications skills: ability to build clear and effective communications that drive action
- Effective interpersonal skills - must be able to work at all levels of the organisation – with senior executives, middle management and other staff
- Organised and detail oriented
- Ability to prioritise, manage and direct multiple activities.
- Sound understanding of digital trends and emerging technology, particularly in Asia.
- Knowledge of financial services and digital banking is a plus.

  
  渣打是一家领先的国际银行集团，业务网络遍及全球59个最有活力的市场，为来自142个市场的客户提供服务。渣打网络与“一带一路”沿线市场的重合度超过75%。渣打的使命是利用独特的多样性促进商业繁荣和增进人类福祉。渣打的文化传承和企业价值都在品牌承诺-- “一心做好，始终如一（here for good）”中得到充分体现。
  
  渣打集团有限公司在伦敦及香港的交易所上市。
  
  作为扎根中国历史最悠久的国际性银行之一，渣打从1858年在上海设立***分行开始，在华业务从未间断。2007年4月，渣打银行（中国）有限公司成为第一批本地法人化的国际银行。目前，渣打中国的营业网点已覆盖近30个沿海和内陆城市，充分显示了渣打对中国市场的长远承诺。
  
  2021年，渣打银行赢得来自政府、行业机构和媒体颁发的诸多奖项和荣誉，包括： “一带一路”绿色投资原则能力建设领袖奖、广东省金融创新奖三等奖、债券通优秀做市商、CIPS跨境支付结算卓越参与者、《澎湃》年度外资银行、《华尔街见闻》年度卓越外资银行、《彭博商业周刊》年度银行卓越大奖、《21世纪经济报道》卓越大湾区银行、《金融界》杰出风险控制管理奖、《经济观察报》年度卓越零售银行、《界面》年度臻善企业、财富管理获《证券时报》ESG实践天玑奖、《贸易金融》***供应链金融银行、《亚洲银行家》中国***顾客忠诚度项目/应用奖、The Assets***交易银行、***流动资金管理银行、“国际金融论坛”全球绿色金融创新奖、“中国企业社会责任国际论坛”金蜜蜂企业、智联招聘中国年度优选雇主等。