PR Manager 公关经理 (职位编号:GPP-NT-027)
义格教育集团
- 公司规模:500-1000人
- 公司性质:民营公司
- 公司行业:教育/培训/院校
职位信息
- 发布日期:2017-01-23
- 工作地点:北京
- 招聘人数:1人
- 学历要求:本科
- 语言要求:英语
- 职位类别:公关经理 媒介经理
职位描述
职位描述:
Title: PR Manager
Location: Beijing
Knowledge and Skills
1. Bachelor degree or above;
2. 5+ years PR/media experience. Expertise in social media and viral marketing campaign is preferred;
3. Creativity. Has in-depth understanding of the education industry and able to be creative in communication message as well as in communicating with the consumers;
4. Strong at spoken and written communications. Had experience in copywriting and approving copywriting;
5. Familiar with internet media, KOL, magazines, newspapers, and TV, and have good media network in education industry;
6. Passionate about education industry;
7. Flexible, can work under pressure;
8. Good command of English.
Scope of Responsibility
1. Develop branding and PR communication strategy for group’s bilingual school, make sure the plans are well executed;
2. Build new communication channels including digital/industry media and maintain good relationship with them;
3. Enhance school’s branding awareness through press release/conference, executive interview, PR event, etc.;
4. Develop media clippings repot in a timely manner;
5. Develop/Manage all content for internal and external communication including but not limited to website, newsletter, social media, etc.;
6. Make sure all news related HD bilingual school on media/internet are positive;
7. Work closely with admission and marketing teammates to achieve school’s business goal.
举报
分享
Title: PR Manager
Location: Beijing
Knowledge and Skills
1. Bachelor degree or above;
2. 5+ years PR/media experience. Expertise in social media and viral marketing campaign is preferred;
3. Creativity. Has in-depth understanding of the education industry and able to be creative in communication message as well as in communicating with the consumers;
4. Strong at spoken and written communications. Had experience in copywriting and approving copywriting;
5. Familiar with internet media, KOL, magazines, newspapers, and TV, and have good media network in education industry;
6. Passionate about education industry;
7. Flexible, can work under pressure;
8. Good command of English.
Scope of Responsibility
1. Develop branding and PR communication strategy for group’s bilingual school, make sure the plans are well executed;
2. Build new communication channels including digital/industry media and maintain good relationship with them;
3. Enhance school’s branding awareness through press release/conference, executive interview, PR event, etc.;
4. Develop media clippings repot in a timely manner;
5. Develop/Manage all content for internal and external communication including but not limited to website, newsletter, social media, etc.;
6. Make sure all news related HD bilingual school on media/internet are positive;
7. Work closely with admission and marketing teammates to achieve school’s business goal.
职能类别: 公关经理 媒介经理
关键字: PR 公关 赫德 国际学校 教育 双语学校
公司介绍
上海赫德双语学校为全日制民办学校,开设幼儿园、小学、中学课程,为渴求国际化教育的中国家庭提供全方位、国际化的教育解决方案。以双语教学为特色的“赫德”扎根于中国文化,结合国际化的教育理念,致力于为中国的学生提供高品质的双语多元文化教育。
学校位于松江新城。建筑面积约两万平方米,校园设计新颖独特。双语图书馆、多功能大剧场、室内泳池、防霾气膜运动馆、室外运动场等教学设施一应俱全。
http://sh.hdschools.org/
学校位于松江新城。建筑面积约两万平方米,校园设计新颖独特。双语图书馆、多功能大剧场、室内泳池、防霾气膜运动馆、室外运动场等教学设施一应俱全。
http://sh.hdschools.org/
联系方式
- 公司地址:地址:span茸北路336号