莆田招聘

职位概述

建立和制定社会医疗渠道团队（SCC）各产品及产品组合的市场策略，发展客户支持项目，推广公司产品或服务以维护客户关系并提升公司和产品形象。总之，协助SCC销售总监构建有效的非公立医院的市场战略和相应的各项市场活动和客户服务，从而使业务效益最大化并支持业务达成销售及利润目标。

主要职责

· 协助销售总监制定全国民营医院的客户市场发展战略及市场发展目标

· 针对关键客户的需求，充分利用公司有效资源，设计制定有价值的市场方面的增值服务和其它解决方案，最大限度提高客户满意度

· 与公司市场部门各产品组、相关销售团队沟通、协调共同开展工作，制定品牌管理策略，维护公司品牌并提高公司形象，同时满足客户需求。

· 针对市场策略和客户需求，制定具体的市场销售实施计划，以保持客户的满意度和品牌忠诚度。

· 维护市场数据，并通过数据的整理和分析为销售管理团队制定整体战略规划提供依据。

· 与各医院管理协会或民营医院管理机构沟通、协调，共同合作开展非公立医院医生的医学再教育项目或其它有意义的公益事业。

· 与全国集团医院销售团队合作，共同打造集团医院的管理论坛平台，以进一步开拓非公立医院的市场。

· 与公司医学部、市场部、销售团队以及重要目标客户的沟通、协调，以确保医学信息传递的一致性和专业性。从而，进一步提升辉瑞公司的美誉度。

· 为团队制定发展年度目标和人员发展目标，并激励团队成员完成各项任务

背景要求

· 医学、药学专业，研究生学历以上优先，MBA更为推荐

· 至少8年以上制药行业工作经验

· 至少3年的大客户管理经验以及3年以上的产品管理经验

职务要求

· 对客户市场工作有深刻的认知，有较强的市场感知能力，能敏锐地把握市场动态；工作积极、热情、责任心强，具备较强的沟通、协调能力，有良好的团队合作精神，性格开朗、讲求实效，勇于挑战并交付结果。

1业务技能

- 市场份额最大化、利润最大化

- 制定并管理业务发展战略

- 产品增长及利润率的战略计划能力

- 职业的关系

2. 文化技能

- 绩效导向

- 变化管理

- 适应辉瑞文化氛围

- 战略敏锐性

- 团队精神及团队合作

- 具有影响力

- 商业敏锐性

JOB SUMMARY

Establish and develop marketing strategy for product and product portfolio of Society Care Channel (SCC) business. Develop customer support projects, promote the company's products and services to maintain customer relationships and enhance brand and company images. Summarily, assist SCC director to plan effective marketing strategy for non-public hospitals and the corresponding marketing and customer service activities to maximize efficiency of the business and achieve sales and profit targets.

KEY RESULT AREAS & JOB ACTIVITIES /TASKS

- Assist the Director to establish and develop the customer marketing strategy and objectives of private hospitals nationwide

- Develop the value-added services and other solutions to maximize key customer satisfaction by making full use of effective company resources

- Collaborate with marketing departments of each product group and related sales teams. Work together to develop the brand management strategy, maintain and enhance the reputation of the company and its brands to, meanwhile meeting customer need.

- Develop specific marketing implementation plan in connection with the market strategy and customer needs to maintain customer satisfaction and brand loyalty.

- Maintain and analysis the market data to provide the basis for setting overall strategic planning to the management team.

- Communicate and cooperate with the Hospital Management Association and private hospital management organization to carry out medical re-education project for non-public hospital doctors and other meaningful public welfare.

- Cooperate with the sales team of Group hospitals to build the Group Hospital Management Forum platform to further development of the non-public hospitals market.

- Communicate with the company medical department, marketing department, sales team and important customers to ensure the consistency and professionalism of medical information, meanwhile, enhance Pfizer's reputation.

- Develop annual sales target and staff development objectives with the purpose to motivate team members to fulfill various tasks.

BACKGROUND REQUIREMENTS

· University graduates in Medical, Pharmaceuticals, preferable in MBA

· At least 8 working years in Pharm. industry

· At Least 3 years product and key account management experience

COMPETENCIES REQUIREMENTS

· Deep understanding on customer marketing; strong intuition and sensitivity to master marketing trends; enthusiasm in work, warm hearted and dare to take responsibilities; with good communication skills and team-work spirits; open-minded, down-to-earth; courage to challenge and result-driven

1. Ability Functional

· Maximization of Market Share & Earnings

· Develops and Manages the business strategy

· Strategic Planning for Growth & Profitability

· Professional Relationships

2. Cultural Competencies

· Sustain Focus on Performance

· Manage Change

· Adapt to Pfizer Culture Environment

· Strategic Agility

· Teamwork and Collaboration

· Impact and Influence

· Business Acumen

收简历邮箱 ta_northchina@pfizer.com

辉瑞公司（Pfizer Inc.）创建于1849年，迄今已有160多年的历史，总部位于美国纽约，是目前全球***的以研发为基础的生物制药公司。辉瑞致力于运用创新的科学技术以及全球资源来改善每个生命阶段的健康和福祉。
我们的目标是“不断创新为患者带来能显著改善其健康的药物”。我们的使命是“成为一家卓越的创新型生物制药公司”。
2012年辉瑞公司全年合计收入590亿美元，研发投入78亿美元。辉瑞在全球拥有9万多名员工，59家生产基地，业务遍及全球150多个国家和地区。2012年财富全球500强企业中辉瑞排名126位。
目前辉瑞公司的产品覆盖了包括化学药物、生物制剂、疫苗、健康药物、动物保健品等用于人类、动物和消费者保健等诸多广泛而极具潜力的治疗及健康领域，同时其卓越的研发和生产能力处于全球领先地位。
在人类和动物药品的发现、开发和生产过程中，辉瑞始终致力于奉行严格的质量、安全和价值标准。每天，分布在世界各地的辉瑞员工致力于促进当地医疗卫生的发展以及探索能够应对当今最为棘手疾病的预防和治疗方案。
辉瑞还与世界各地的医疗卫生专业人士、政府和社区合作，支持世界各地的人们能够获得更为可靠和可承付的医疗卫生服务。这与辉瑞作为一家世界领先的生物制药公司的责任是一致的。160多年来，辉瑞一直努力为人们提供更好、更优质的服务。
辉瑞生物制药目前在华上市的创新药物已超过50个，其治疗领域涵盖了心脑血管及代谢、抗感染、中枢神经、抗炎镇痛、抗肿瘤、泌尿、疫苗及等诸多领域。其中如立普妥®、络活喜®、万艾可®、舒普深®、希舒美®、沛儿®、索坦®许多产品在市场上处于领先地位。为了让中国的广大患者能及时接受与全球同步的先进的药物治疗，辉瑞未来将进一步加大和加快在华新药引进和上市的力度和速度。
辉瑞健康药物旗下的善存®、钙尔奇®、惠菲宁®等消费保健产品也在中国市场家喻户晓，并以其优异的品质深受广大消费者的青睐；辉瑞旗下的硕腾动物保健品*为中国的动物保健市场提供各类领先的动物疫苗和动物药品。

At Pfizer, we apply science and our global resources to improve health and well-being at every stage of life. We strive to set the standard for quality, safety and value in the discovery, development and manufacturing of medicines for people and animals. Our diversified global health care portfolio includes human and animal biologic and small molecule medicines and vaccines, as well as nutritional products of healthcare industry and many of the world's best-known healthcare products such as Centrum. Every day, Pfizer colleagues work across developed and emerging markets to advance wellness, prevention, treatments and cures that challenge the most feared diseases of our time. Consistent with our responsibility as the world's leading biopharmaceutical company, we also collaborate with health care providers, governments and local communities to support and expand access to reliable, affordable health care around the world. For more than 160 years, Pfizer has worked to make a difference for all who rely on us.