Marketing Director-美国500强LED 行业
上海唯讯人力资源有限公司
- 公司规模：少于50人
- 公司性质：民营公司
- 公司行业：专业服务(咨询、人力资源、财会)
职位信息
- 发布日期：2013-11-16
- 工作地点：上海
- 招聘人数：1
- 工作经验：八年以上
- 学历要求：本科
- 语言要求：英语熟练
- 职位类别：市场/营销/拓展总监 产品/品牌经理
职位描述
Title：Marketing Director
Report to: Senior Business Development and Marketing VP
Job Description:
？ Lead the business planning process / strategy development for China business
？ Research and maintain lighting market data for short and long term forecast & trend analysis
？ Collaborate with account management and application engineering team to set up and update customer database
？ Collect, maintain and analyze competitive information proactively
？ Ensure pricing consistency within China as well as with global business
？ Integrated new product / solution launch promotion planning and implementation to meet desired results
？ Taking overall responsibility for PR programs, including developing key media contacts and managing the relationship with the media circle to achieve positive and massive media exposure
？ Closely working together with sales teams to well plan and organize regional channel promotion activities and promotions towards specific target groups (seminars, road show, co-branding activities…) to enhance brand promotion and sales leads generation
？ Well managing year promotion budget and conduct vendor evaluation to maximize promotion expense effectiveness and efficiency to achieve expected branding and business growth target
？ Establishing and applying measurement tools to evaluate and improve effectiveness of marketing communications programs and materials
？ Implementing and ensuring compliance with corporate branding and visual standards
？ Liaise and work with global marketing team on market analysis issues to prepare strategy development and ad hoc analysis
？ Perform other ad hoc duties assigned by Sr. BD and Marketing VP and China General Manager
Qualifications:
？ University Graduate in marketing/business/ engineering background
？ A minimum of 8 years working experiences , preferably with Lighting MNCs
？ Strong event planning and management capabilities.
？ Positive , patience and detailed – minded
？ Creative and energetic. Able to work in a dynamic fast-paced environment – and proven experience developing and implementing programs that help drive growth.
？ Comfortable in working in a matrix-environment
？ Fluent English and Chinese (written / spoken )
？ Strong communication skills ( written / verbal / presentation )
Report to: Senior Business Development and Marketing VP
Job Description:
？ Lead the business planning process / strategy development for China business
？ Research and maintain lighting market data for short and long term forecast & trend analysis
？ Collaborate with account management and application engineering team to set up and update customer database
？ Collect, maintain and analyze competitive information proactively
？ Ensure pricing consistency within China as well as with global business
？ Integrated new product / solution launch promotion planning and implementation to meet desired results
？ Taking overall responsibility for PR programs, including developing key media contacts and managing the relationship with the media circle to achieve positive and massive media exposure
？ Closely working together with sales teams to well plan and organize regional channel promotion activities and promotions towards specific target groups (seminars, road show, co-branding activities…) to enhance brand promotion and sales leads generation
？ Well managing year promotion budget and conduct vendor evaluation to maximize promotion expense effectiveness and efficiency to achieve expected branding and business growth target
？ Establishing and applying measurement tools to evaluate and improve effectiveness of marketing communications programs and materials
？ Implementing and ensuring compliance with corporate branding and visual standards
？ Liaise and work with global marketing team on market analysis issues to prepare strategy development and ad hoc analysis
？ Perform other ad hoc duties assigned by Sr. BD and Marketing VP and China General Manager
Qualifications:
？ University Graduate in marketing/business/ engineering background
？ A minimum of 8 years working experiences , preferably with Lighting MNCs
？ Strong event planning and management capabilities.
？ Positive , patience and detailed – minded
？ Creative and energetic. Able to work in a dynamic fast-paced environment – and proven experience developing and implementing programs that help drive growth.
？ Comfortable in working in a matrix-environment
？ Fluent English and Chinese (written / spoken )
？ Strong communication skills ( written / verbal / presentation )
公司介绍
1. Company Profile
Combined by a group of Human Resource professionals who have sound experiences in top global corporations. Vision HR positions itself as the human resources solution provider for all human resource needs. We build your success in business by building your workforce. We will work with your different operational divisions as well as with the HR department to better leverage pools of talent and add value to your organization.
2．Service Philosophy
Vision HR guarantees to provide a specialized and efficient service through good communication to clients, multi-understanding of the job description and the candidate's information, and flawless operation of the local labor law issues.
The key is find right person for right position is our service philosophy of being successful. No matter it is in the past, now, or in future, all of us will offer service of giving customer's satisfied service.
3. Our Goal
To be a trusted advisor to our clients
Combined by a group of Human Resource professionals who have sound experiences in top global corporations. Vision HR positions itself as the human resources solution provider for all human resource needs. We build your success in business by building your workforce. We will work with your different operational divisions as well as with the HR department to better leverage pools of talent and add value to your organization.
2．Service Philosophy
Vision HR guarantees to provide a specialized and efficient service through good communication to clients, multi-understanding of the job description and the candidate's information, and flawless operation of the local labor law issues.
The key is find right person for right position is our service philosophy of being successful. No matter it is in the past, now, or in future, all of us will offer service of giving customer's satisfied service.
3. Our Goal
To be a trusted advisor to our clients