Senior Digital Planner
GroupM群邑（上海）广告有限公司
- 公司规模：1000-5000人
- 公司性质：外资(非欧美)
- 公司行业：广告
职位信息
- 发布日期：2016-12-28
- 工作地点：上海
- 招聘人数：1人
- 工作经验：1年经验
- 学历要求：本科
- 语言要求：英语 熟练
- 职位月薪：6000-7999/月
- 职位类别：媒介专员 媒介主管
职位描述
职位描述：
Responsibilities of the role:
? Formulate strategies and plans from briefing (on accounts where responsible) and assist the Planning Manager on any other accounts when necessary.
? Understand the client’s business and category issues.
? Ensure proper media briefs are received before media planning projects are initiated.
? Have close involvement in overall advertising objectives.
? Analyze/evaluate/interpret marketing data and available research to add value to the development of media strategies.
? Develop in-depth knowledge of available Planning tools and apply them to the Planning process.
? Present all conceptual, revised and approved plans to clients (where responsible) with rationale to support recommendations.
? Efficiently manage the execution and approval process of the plan.
? Responsible for ensuring implementation buying briefs are properly prepared.
? Oversee/contribute to the preparation of detailed implementation plans for traditional channels.
? Ensure efficient and accurate paperwork.
? Preparation of competitive analysis with the support of the Planner.
? Monitor that planned objectives are achieved.
What you will need:
? 2-3 year working experience
? Excellent oral and written communication skills both in English and Chinese
? Bachelor degree and above
? Proficiency in computer applications such as Word, Excel, Powerpoint
? Effective team player.
? Non-stop learning attitude
? Good attention to detail.
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Responsibilities of the role:
? Formulate strategies and plans from briefing (on accounts where responsible) and assist the Planning Manager on any other accounts when necessary.
? Understand the client’s business and category issues.
? Ensure proper media briefs are received before media planning projects are initiated.
? Have close involvement in overall advertising objectives.
? Analyze/evaluate/interpret marketing data and available research to add value to the development of media strategies.
? Develop in-depth knowledge of available Planning tools and apply them to the Planning process.
? Present all conceptual, revised and approved plans to clients (where responsible) with rationale to support recommendations.
? Efficiently manage the execution and approval process of the plan.
? Responsible for ensuring implementation buying briefs are properly prepared.
? Oversee/contribute to the preparation of detailed implementation plans for traditional channels.
? Ensure efficient and accurate paperwork.
? Preparation of competitive analysis with the support of the Planner.
? Monitor that planned objectives are achieved.
What you will need:
? 2-3 year working experience
? Excellent oral and written communication skills both in English and Chinese
? Bachelor degree and above
? Proficiency in computer applications such as Word, Excel, Powerpoint
? Effective team player.
? Non-stop learning attitude
? Good attention to detail.
职能类别： 媒介专员 媒介主管
关键字： 媒介策划 planing digital
公司介绍
关于群邑
群邑是一家全球媒介投资集团，每年管理着超过630亿美金的媒介投资，旗下拥有传立、竞立、蔚迈和Essence等媒介代理公司，以及结果导向的受众购买公司邑策。我们的愿景是持续打造能赋予广告更大价值和意义的媒介新气象。这个愿景驱动我们不断优化数据和技术、媒介投资和服务能力的多样化组合。群邑充分运用规模优势，不断创新，打造差异化优势，在全球不同市场为客户创造可持续的价值。更多内容，请关注群邑中国微信号：groupmchina
About GroupM
GroupM is the world’s leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology, Investment and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.
Discover more about GroupM
Follow @GroupMWorldwide on Twitter
Follow GroupM on LinkedIn
群邑是一家全球媒介投资集团，每年管理着超过630亿美金的媒介投资，旗下拥有传立、竞立、蔚迈和Essence等媒介代理公司，以及结果导向的受众购买公司邑策。我们的愿景是持续打造能赋予广告更大价值和意义的媒介新气象。这个愿景驱动我们不断优化数据和技术、媒介投资和服务能力的多样化组合。群邑充分运用规模优势，不断创新，打造差异化优势，在全球不同市场为客户创造可持续的价值。更多内容，请关注群邑中国微信号：groupmchina
About GroupM
GroupM is the world’s leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology, Investment and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.
Discover more about GroupM
Follow @GroupMWorldwide on Twitter
Follow GroupM on LinkedIn
联系方式
- Email：katewan.wang@groupm.com
- 公司地址：恒丰路399号达邦协作广场17-23层