南京招聘

1、根据对外汉语市场发展动态制定产品推广的市场年度计划和年度预算；
2、组织收集国内国际行业发展动态、竞争对手、客户信息，进行市场调研及分析，定期提出市场预测报告，协助新课程产品的开发；
3、负责汉语产品整体的品牌规划、建设与推广，持续提升美和品牌信任度及美誉度；
5、进行线下各类市场推广活动、文化活动的策划、组织执行、后期跟踪及渠道拓展管理；
6、监督执行公司产品的市场品牌推广计划（线上营销、线下活动策划与执行、新媒体投放），有效提升市场资源的获取量，并作效果评估；
7、对各项资源进行整合谈判，负责市场外联各级客户的开拓、洽谈及潜在客户开发和关系合作维护；
8、加强与业务部门间的市场运营沟通和部门内部管控以及团队管理工作.

职位要求：
1、本科以上学历，8年市场工作经历，3年以上同职位管理经验；具备以英语为工作语言的能力，有教育培训文化类产业经验者优。
2、对策划、宣传、市场研究、公关活动等推广方式和流程熟悉。
3、具有优秀的商务谈判能力，熟悉、精通互联网营销模式和传统市场营销。
4、具有战略、策略化思维，很强的计划性和实施执行的能力。
5、具备良好的人际交往、组织协调、沟通以及解决复杂问题的能力，良好的个人情绪管理能力，心态积极豁达。

工作地址

上海市长宁区水城路68号

工作地点：上海市长宁区

Mandarin House: Brand Reach

Established in 2004, Mandarin House is a pioneer of the Chinese language industry. Set up to provide a more personal, flexible alternative to universities, Mandarin House was the first private Chinese school in China to develop its own structured, holistic curriculum based on the fundamental principle of providing real-life Chinese communication training. Once again, Mandarin House was also the first to do the same with junior courses offering China’s first summer camps and self-developed junior curriculum also focused on real-life Chinese.

Our managing director, Ms. Jasmine Bian was the first person to introduce to China the widely accepted operation model for group class programs seen in private schools across China today, for example one can see that the majority of China’s private schools share the same course start dates, 4 week levels and similar programs to Mandarin House.

Mandarin House is also leading the industry in terms of quality and international recognition. As China’s only school to be accredited by the International Association of Language Centres (IALC), Mandarin House has proven it has reached international quality standards for its curriculum, teaching staff, venue and operations. Moreover, the Mandarin House Shanghai School hosted the 2011 IALC workshop; China’s largest ever language abroad event, showcasing the school to nearly 300 language professionals worldwide to great praise and acclaim. Other recognitions include those by Bildungsurlaub (German governments) and CSN (Swedish government).

Mandarin House is also a former winner of our industry’s highest honour in receiving Study Travel Magazine’s ‘World Language Provider of the Year’ in 2009 and a shortlisted nominee every other year since 2008. This is in recognition of the outstanding service we have provided to our students and overseas referral network consisting of 100’s of cooperative partners.

Mandarin House’s students are split between local expatriates, employees of our corporate clients and overseas students that come specifically to China to study at our school. Each year, our schools in the city centres of Beijing and Shanghai as well as through our teacher network throughout China receive around 2,000 students from 50-70 nationalities. We have around 200 teachers, all trained at Mandarin House with a combined average teaching Chinese to foreigners experience of 5,000 hours.

Programs at Mandarin House include group classes for a minimum of 8 sub-levels of Chinese competency, private lessons, business Chinese, HSK preparation, work experience, junior summer camps, study tours and more. We also offer modern accommodation options and other living services to our students too.

Mandarin House has a separate Education Department for the publication and revision of our teaching materials and curriculum, teacher training and content development. They have been responsible in ensuring our curriculum has been brought into line with both the new HSK levels and European CEF levels.

Unlike other schools, Mandarin House also has a separate VIP department dedicated to servicing our 100+ company partners with their expatriate language training that include household names such as Unilever, Nike, GM and many, many more.

Looking to the future, Mandarin House is just beginning a stage of major expansion with new schools planned for Guangzhou and other cities in AND outside of China.

美和汉语企业介绍

作为对外汉语教育行业的领先者和佼佼者，美和汉语（Mandarin House）开办于2004年，旨在提供个性化、多样性的对外汉语教学服务。美和汉语是国内为数不多的最早设立的专注于对外汉语教育的私立语言学校，以提供真实的中文语言交流环境为基础，建立并发展了独立自主的教学模式。另外，美和还为前来中国参加夏令营的海外青少年学生提供精彩纷呈的暑期汉语游学项目。
美和汉语的董事长卞佳***（Ms. Jasmine Bian）是将广为国际推崇的小班晋级制教学体系介绍到中国的第一人，运用在对外汉语的教学领域，此种课程模式如今在国内得到普遍认同，并为大多数中文私立学校所借鉴采用。美和独特领先的课程模式和出色的师资保障了在教学品质上，也引领行业标准，并赢得广泛的国际认可。
作为唯一通过IALC认证（International Association of Language Centres）的中国语言学校，美和汉语已用实力证明其课程体系、教师团队、校区规模和运营规范度完全达到了国际水准。另外，作为中国对外汉语领域重大的事件，美和汉语成功举办了2011年度IALC年会，向来自全球近300位语言行业专家展示了其实力，并获得了高度赞誉。美和汉语的品质还得到了来自德国政府、瑞典政府的认可。
美和汉语自2008年起，连续四年被《英国学习旅行杂志》提名‘年度***世界语言服务提供商’，并于2009年荣获该奖项。这也是接受我们教学服务的广大学员和海外近200家合作伙伴对我们提供杰出服务的认可。
美和汉语的学员由两大部分组成，分别是来自企业客户的外派驻地员工和特地来中国学习汉语的海外学生。每年，我们在海内外的学习中心以及遍布全国的教师团队为近70个国家数千名外籍学生提供了认真严谨卓越出色的汉语教学服务。我们拥有近200位受过专业培训的对外汉语老师，这些老师平均授课时长在5000小时以上。
美和汉语学校同时开设的课程系列多样，为广大的外籍学生提供了小班化授课、个性化一对一授课、商务汉语授课、HSK水平考试辅导课、职场实用课、少年夏令营、游学团等。我们也为学生提供安全现代化的住宿、生活起居等服务项目。
美和汉语拥有独立的教学教研部，负责课程大纲、课件的编撰，自主教材的修订，教师团队的培训以及教研工作。教学部负责课程内容始终保持与HSK水平考试标准、欧盟CEF语言体系、美国ACTEL标准的一致性。
与其他学校不同，美和汉语还组建了独立的VIP部门，负责向我们的上百家大型企业客户外籍高管、外交官等重要人士提供汉语培训服务，这些客户包括家喻户晓的联合利华、耐克、通用汽车、宜家以及联合国官员、多国使领馆官员、总统家人等等。
美和汉语在上海、苏州、北京、成都、广州、深圳、香港、纽约开设汉语学习中心。

美和的使命：传播中国文化，让世界了解中国！

美和的愿景：成为遍布全球、最受信赖的汉语教育机构！

美和的价值观：充满激情与爱心的服务，不断的努力与创新，快乐的工作学习，实现永远的双赢！

办公地址：上海市黄浦区汉口路650号亚洲大厦12楼