Marketing Executive(contractor)
OTC-北京诺华制药有限公司 OTC部
- 公司规模:150-500人
- 公司行业:制药/生物工程
职位信息
- 发布日期:2015-06-30
- 工作地点:北京
- 招聘人数:1
- 工作经验:2年
- 学历要求:本科
- 职位月薪:面议
- 职位类别:产品/品牌专员 市场企划专员
职位描述
Job Purpose (State in one sentence the overall objective of the job)
Responsible for executing key brand projects- supporting the strategies and objectives of the brand. Leads project team(s) and begins to collaborate with the cross functional business teams.
Major Accountabilities (Describe the main results of the job to be achieved )
-Basic understanding for brand strategy and 360 communications programs
- Basic understanding of consumer, shopper, HCPs, competitors insights and competitive environment; NPD and innovation; distribution and channel management
- Understands how the projects fit into the brand strategy framework
-Leads selected projects that deliver against brand objectives
- Demonstrates leadership within the project team on the assigned projects
- Responsible for ensuring assigned projects deliver the brand objectives, financial objectives, timing, cost and quality expectations
- Internal & external censorship(medical & regulatory censorship, SFDA censorship)
- Promotion supports(internal purchase system input; gimmick reminder purchase follow up; gimmick & POSM warehouse/delivery management; build up gimmick & POSM document folder; Pre and post activity data analysis; activity supports)
- Finance expense payment management
- Begin to learn financial forecast process
- Sample requisition and receipt
- Trademark management
- Artwork application and change
- Retention schedule worksheet
- Coordinate global visit arrangement
Scope:
- Brand Projects execution
- Censorship
- Promotion supports
- Financial payment/sample/warehouse management
- Trademark/artwork/schedule management
Impact:
- Product sales and profit objectives
- Brand image
Ideal Background (State the minimum and desirable education and experience level)
Education: Preferred: University degree in Business Administration/Science/Medical discipline
Languages: Good in English writing and speaking
Experience:
- Minimum 3 years hands-on Marketing experience in local healthcare or FMCG industry
- 1-2 years people management experience are preferred
- Experience with a multinational company
- Thorough understanding and experience of Marketing tools and processes
- Brand management knowledge
- China market operation, trading and regulatory knowledge
- Solid strategic thinking, good analytical skill and sound judgment
- Good planning and organization skill
- Self-initiative and independent
- Self-discipline and good integrity
- Strong sense of responsibility
- Coaching and counseling skills
- Good interpersonal skills and a team player
- Ability to influence and motivate people
公司介绍
诺华(Novartis AG)是全球医药保健行业的领导者。其核心业务涉及专利药,非专利药,眼睛护理,消费者保健和动物保健等领域。诺华公司总部设在瑞士巴塞尔,业务遍及全球140多个国家和地区。在全球非处方药销售中排名前十位。
随着我国处方药和非处方药分类管理制度的建立,诺华非处方药事业部与1999年正式成立,负责公司非处方药的营销管理工作。
公司将为条件合格者提供具有竞争力的薪酬福利待遇以及良好的培训发展机会。
有意者请将求职信及详细中英文简历和联系电话用任一方式寄给我们。(请在信封上注明应聘职位)
诺华公司提供平等的就业机会。
更多信息敬请查询www.novartis.com.cn
联系方式
- 公司网站:http://www.novartis.com.cn
- 公司地址:北京市建外大街1号国贸大厦2座1312B室
- 邮政编码:100004
- 联系人:人力资源部
- 传真:(010)65056993