南京 [切换城市] 南京招聘南京市场/营销招聘南京市场分析/调研人员招聘

市场分析员 Marketing Analyst

博西家用电器(中国)有限公司

  • 公司规模:10000人以上
  • 公司性质:外资(欧美)
  • 公司行业:家具/家电/玩具/礼品

职位信息

  • 发布日期:2014-07-16
  • 工作地点:南京-鼓楼区
  • 招聘人数:1
  • 工作经验:五年以上
  • 学历要求:硕士
  • 语言要求:普通话熟练
    英语熟练
  • 职位月薪:面议
  • 职位类别:市场分析/调研人员  

职位描述

Job Responsibilities:
The marketing analytics will be working with the strategic marketing group on solving business problems with a strong quantitative emphasis. He or she will support brand positioning, portfolio management, and marketing mix decision making by
1,Closely working with the consumer insight team on research design, analytical plan, interpretation and visualization of research findings, and ad hoc analysis to drive deeper understanding of market trends and consumer behavior, and
2,Leading the development of assessment and predictive models to evaluate marketing effectiveness and support on-going strategic marketing decisions.

Essential Skill Set Required:
The Marketing Analytics Manager must have excellent analytical skills, methodological sophistication, and communicative confidence to work effectively in his or her role.
1,Excellent analytical and problem solving skills, including the ability to identify root causes, draw insights and business implications from complex data, and deliver them in simple language and format.
2,Sound knowledge and application of techniques such as experimental design, linear and logistic regression, factor analysis, cluster analysis, multidimensional scaling, and conjoint analysis.
3,Highly proficient in tools such as R, SPSS, Excel, Access, and SQL.
4,The candidates must also possess strong communication skills, fluent in both written and spoken English.

Basic Qualifications
1,Advanced degree from a quantitative field, such as Statistics, Econometrics, Math, or Quantitative Psychology.
2,Minimum 5 years of working experience, preferably with 2-3 years in research agencies.

公司介绍

    博西家用电器集团自1994年进入中国,其大中华区总部位于南京,目前在华共投资成立了6家子公司,建立了分别位于滁州和南京的2个生产基地,拥有1个中国研发中心及亚太数据交换中心。1997年博西家用电器(中国)有限公司在南京正式成立,全面负责博世、西门子在内的多个家电品牌在中国的管理与发展。

     博西家电拥有员工入门培训体系、人才储备资源库以及接班人培训规划。从2014年开始,博西家电连续六年被杰出雇主调研机构评选为“中国杰出雇主”,并于2015年和2016年连续两年荣膺“亚太杰出雇主”的称号,这标志着博西中国在人才战略上的重大成功,也为家电制造企业在人才管理领域树立了标杆。

    长期以来,博西家电坚持践行企业社会责任,并与各机构广泛合作,积极投身慈善、环保、社会和教育等事业,旨在为帮助更多人提高生活品质而贡献自己的一份力量。

联系方式

  • Email:Ming.XuM@bshg.com
  • 公司地址:鼓楼创新广场3号楼6楼
  • 电话:17865150231