南京 [切换城市] 南京招聘南京咨询/顾问招聘南京情报信息分析人员招聘

Senior Digital Analytics Manager

美库尔商务信息咨询(上海)有限公司

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:专业服务(咨询、人力资源、财会)

职位信息

  • 发布日期:2014-07-16
  • 工作地点:南京
  • 招聘人数:1
  • 职位月薪:面议
  • 职位类别:情报信息分析人员  

职位描述

Merkle just opened our newest China office in Nanjing and we need a Sr. Manager to help lead, develop, and build out our Digital Analytics practice. This person should have good communication skills and fluent in both English and Chinese. We're looking for someone with a dynamic personality that has come from a technical background in digital and advanced analytics techniques that has experience managing team members, who's looking for true ownership and a sense of pride in building out and developing their own team in this location!

Required Skills:
The Digital analytics team has been rapidly growing. To keep up with that growth, we are seeking a Senior Manager, Digital Analytics who is can help us expand our team to our China, Nanjing office. This is a strategic role for the team.
This individual will help us hire, train and deliver world class digital analytics work for our clients through our China Operations. Initial training and project work will focus on site reporting, email reporting, ad hoc analysis, digital media analytics and search campaign structuring. As the team grows and matures we will continually expand the areas of responsibility for the team. This is a great opportunity for someone at this level to take on increased management responsibilities, gain international experience and expand into digital analytics. Work in Merkle china offices is conducted in English.
More specific duties will include, but are not limited to:
Help with hiring and training of Nanjing analysts
Manage and mentor Nanjing analysts
Manage the coordination and delivery of client projects
Serve as primary Liaison between US and China analytics teams
Handle multiple priorities and adapt to a fast-paced environment
Implement a first-class QA process and monitor the initial project deliverables
Foster team building and knowledge sharing for the Nanjing digital team


Required Experience:
6+ years in digital analytics/CRM with familiarity with digital data sources such as email, website, digital media, and social.
Strong skills in Excel, PPT, SQL and SAS
Prior project and resource management experience
Solid understanding of databases and database marketing principles
Familiarity with web platforms such as Omniture, CoreMetrics, WebTrends, Google Analytics
Proven experience using your digital analytics skills to identify customer behavior insights
Experience translating data analysis into actionable marketing recommendations and presentations
Experience with managing offshore resources desired but not required
Prior experience living or working in China desired but not required
High intellectual curiosity, drive, determination, self-confidence and persuasion skills

公司介绍

Merkle Inc,领跑全美的整合客户营销专家。公司创立于1971年,总部设在美国首都大华府地区,全公司1500多名员工分布在全美13座城市,以及英国伦敦和中国上海。Merkle已为全球超过150家的国际500强企业提供咨询服务,涉及行业包括汽车、多渠道零售、保险、金融服务、抵押贷款、商业银行业务、信用卡业务、非盈利性基金募集、消费品包装行销、生物制药和旅游休闲等领域。为满足客户的快速成长需求,公司于2009年初起拓展部分核心业务到中国,为全球和本土企业提供客户关系市场营销服务,主要业务包括:市场营销策划、客户关系管理、统计建模和分析,数据处理分析、数据库开发、管理和服务。

联系方式

  • 公司网站:http://www.merkleinc.com
  • 公司地址:上海市浦东新区张杨路3611弄金桥国际商务中心6座1101室
  • 邮政编码:200136
  • 联系人:Ms. Cherry Wu