欧洲洋酒巨头-夜店营销主管(英语流利)
上海帝博企业管理咨询有限公司
- 公司规模:少于50人
- 公司性质:外资(欧美)
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2014-02-08
- 工作地点:广州
- 招聘人数:若干
- 职位类别:销售主管 市场/营销/拓展主管
职位描述
请各位求职者在投递简历时不要用附件投递,会看不到您的简历,我们就不能和您及时联系了,谢谢
目前我们公司新开了微信平台(公共账号:dbtalent),会专门提供高端点对点的个人猎头服务及行业资讯分享
*欢迎各界精英人士加入内部分享群。请回复您的姓名,所在的公司和本人的职务。由于申请入群人数较多,且对入群条件有要求,请耐心等候。
Location: 上海 北京 广州
Responsibility:
MAJOR ACTIVITIES TO ENSURE ACHIEVEMENT OF KEY RESULTS AND DELIVERABLES
1. “Living” the Company On Premise culture
? Assume and live the Company OP Culture. Creation of “kindred spirits”
? Seen as a credible and knowledgeable person to know in the On Premise. Demonstrates that they are seen as a “Do it now” person by influential contacts, brilliant knowledge and leverage of all brand properties.
? Live and breathe the nightlife environment.
? Engage key consumers through innovative activation that differentiates Company from other drinks.
? Take responsibility for personal development and development as a candidate.
2. Communication
? On premise Know-how and Company culture transfer to our customers.
? Permanent teamwork with other candidates and communication with his Regional Manager.
? Develop relative industry relationships (DJ`s, Promoters, Endemic Magazines, etc.) that results in business building initiatives.
3. Event Activation
? Ensure availability and premium High 5 execution around 3rd party and Company events. Negotiate and execute, pro-actively searching for opportunities to implement creative elements that drive Company’s brand image and to offset money.
? Attendance on key 3rd party and Company events.
? Organize incentives for customers under previous authorization of his superior. Searching the profitability of all invitations.
4. Territory Management
? Grow & protect On Premise accounts in the related region. Permanent analysis of the territory and account specific business to find opportunities and to drive distribution.
? Correct positioning of the Company brand and the Company product portfolio in the territory.
? Identification, care and continuously development of local and regional On Premise accounts by a proper Route Planning.
? Set volume goals with each account that includes execution against Company KPI’s. Review business volume and all business building initiatives permanently.
? Drive cooperation with the local Distributor’s Sales Force in order to reach an adequate numeric distribution.
? Routinely perform Staff Education/Energizers to ensure brand understanding, perfect serve, and encourage optimum pricing.
5. Administration
? Permanent optimization of all OP Tools (OP Knowledge Base, Infonet, CRM, Warehouse, POS …).
? Negotiate and implement commercial partnership agreements. Offset funds from financial contribution to added value.
? Fulfilment of report dead lines.
? Management of the local on-premise Budget. Bottom up planning and tracking of all marketing tools.
6. Market research
? Observation and reports of competitor activities.
? Active search of new opportunities for the Business in the region.
? Identification of EPC outlets.
7. On Premise Marketing
? Putting the On Premise marketing strategy into practice.
? Maintain and utilize tools appropriately (Point of sale materials) to drive vertical growth. Ensure that all marketing tools are staged in the right accounts according to international on -premise guidelines.
? Engage and differentiate the brand through innovative support following the On Premise vision of bringing added value to our customers.
8. Key Priorities
Securing the fulfilling of all International and national On Premise guidelines and the execution standards to reach a vertical growth in their customers. Continuously tracking of results accordingly.
Qualification:
High 5 Execution
1. Perfect Serve: Ensure a cold Company can is given to consumer when ordered as part of a mixer or as a stand-alone beverage.
2. Perfect Visibility: Stages perfect visibility in order to optimize sales.
3. Consumption Activation: Sells in appropriate consumption activation tools and communication pieces.
4. Right Price: Encourage the optimum price for Company and Company products in all managed accounts as per international guidelines.
5. Menu placements: Ensures Company products are listed as per international guidelines on each menu as a stand-alone beverage and as part of a long drink.
Distribution
. Grows distribution by gaining new On Premise A customers as per targets.
. Immediately informs the Company ROPM and the distribution partner team whenever an outlet is out of stock.
. Works closely with the field sales force of the distribution partner or wholesaler to motivate and educate them to achieve Company brand expansion or volume target.
. Manage and monitor on weekly basis DP or WS RB stock depletion considering growth sales forecast and seasonality to anticipate & strictly avoid out of stock storage scenario.
EDUCATION AND QUALIFICATIONS
1. Middle / Sales studies.
EXPERIENCE
1. Preferred: 2+ years experience in a sales position with a strong track record of success.
2. Outstanding local market knowledge, contacts and experience in “the scene”.
PROFILE, KNOWLEDGE AND SKILLS
1. Good communication skills, ability to manage and cultivate good relationships.
2. Negotiation and Objection Handling skills. Has a basic understanding of commercial maths.
3. Business and scene savvy, committed, passionate and able to live late night lifestyle.
4. Must be proficient in EDV (Word, Excel, Power Point, etc.).
5. Basic knowledge in written and spoken English.
6. Solution oriented and “Do-it-now” attitude.
7. Strong Personality, Presence, Strong Work Ethic, Style, Persistent, Reliable, Self Aware, Sociable, Flexible Availability, Self-motivated, ambitious.
8. Able to manage time and workload to optimise effectiveness and efficiency.
公司QQ:1652479807
公司msn:workdbtalent@hotmail.com
目前我们公司新开了微信平台(公共账号:dbtalent),会专门提供高端点对点的个人猎头服务及行业资讯分享
*欢迎各界精英人士加入内部分享群。请回复您的姓名,所在的公司和本人的职务。由于申请入群人数较多,且对入群条件有要求,请耐心等候。
Location: 上海 北京 广州
Responsibility:
MAJOR ACTIVITIES TO ENSURE ACHIEVEMENT OF KEY RESULTS AND DELIVERABLES
1. “Living” the Company On Premise culture
? Assume and live the Company OP Culture. Creation of “kindred spirits”
? Seen as a credible and knowledgeable person to know in the On Premise. Demonstrates that they are seen as a “Do it now” person by influential contacts, brilliant knowledge and leverage of all brand properties.
? Live and breathe the nightlife environment.
? Engage key consumers through innovative activation that differentiates Company from other drinks.
? Take responsibility for personal development and development as a candidate.
2. Communication
? On premise Know-how and Company culture transfer to our customers.
? Permanent teamwork with other candidates and communication with his Regional Manager.
? Develop relative industry relationships (DJ`s, Promoters, Endemic Magazines, etc.) that results in business building initiatives.
3. Event Activation
? Ensure availability and premium High 5 execution around 3rd party and Company events. Negotiate and execute, pro-actively searching for opportunities to implement creative elements that drive Company’s brand image and to offset money.
? Attendance on key 3rd party and Company events.
? Organize incentives for customers under previous authorization of his superior. Searching the profitability of all invitations.
4. Territory Management
? Grow & protect On Premise accounts in the related region. Permanent analysis of the territory and account specific business to find opportunities and to drive distribution.
? Correct positioning of the Company brand and the Company product portfolio in the territory.
? Identification, care and continuously development of local and regional On Premise accounts by a proper Route Planning.
? Set volume goals with each account that includes execution against Company KPI’s. Review business volume and all business building initiatives permanently.
? Drive cooperation with the local Distributor’s Sales Force in order to reach an adequate numeric distribution.
? Routinely perform Staff Education/Energizers to ensure brand understanding, perfect serve, and encourage optimum pricing.
5. Administration
? Permanent optimization of all OP Tools (OP Knowledge Base, Infonet, CRM, Warehouse, POS …).
? Negotiate and implement commercial partnership agreements. Offset funds from financial contribution to added value.
? Fulfilment of report dead lines.
? Management of the local on-premise Budget. Bottom up planning and tracking of all marketing tools.
6. Market research
? Observation and reports of competitor activities.
? Active search of new opportunities for the Business in the region.
? Identification of EPC outlets.
7. On Premise Marketing
? Putting the On Premise marketing strategy into practice.
? Maintain and utilize tools appropriately (Point of sale materials) to drive vertical growth. Ensure that all marketing tools are staged in the right accounts according to international on -premise guidelines.
? Engage and differentiate the brand through innovative support following the On Premise vision of bringing added value to our customers.
8. Key Priorities
Securing the fulfilling of all International and national On Premise guidelines and the execution standards to reach a vertical growth in their customers. Continuously tracking of results accordingly.
Qualification:
High 5 Execution
1. Perfect Serve: Ensure a cold Company can is given to consumer when ordered as part of a mixer or as a stand-alone beverage.
2. Perfect Visibility: Stages perfect visibility in order to optimize sales.
3. Consumption Activation: Sells in appropriate consumption activation tools and communication pieces.
4. Right Price: Encourage the optimum price for Company and Company products in all managed accounts as per international guidelines.
5. Menu placements: Ensures Company products are listed as per international guidelines on each menu as a stand-alone beverage and as part of a long drink.
Distribution
. Grows distribution by gaining new On Premise A customers as per targets.
. Immediately informs the Company ROPM and the distribution partner team whenever an outlet is out of stock.
. Works closely with the field sales force of the distribution partner or wholesaler to motivate and educate them to achieve Company brand expansion or volume target.
. Manage and monitor on weekly basis DP or WS RB stock depletion considering growth sales forecast and seasonality to anticipate & strictly avoid out of stock storage scenario.
EDUCATION AND QUALIFICATIONS
1. Middle / Sales studies.
EXPERIENCE
1. Preferred: 2+ years experience in a sales position with a strong track record of success.
2. Outstanding local market knowledge, contacts and experience in “the scene”.
PROFILE, KNOWLEDGE AND SKILLS
1. Good communication skills, ability to manage and cultivate good relationships.
2. Negotiation and Objection Handling skills. Has a basic understanding of commercial maths.
3. Business and scene savvy, committed, passionate and able to live late night lifestyle.
4. Must be proficient in EDV (Word, Excel, Power Point, etc.).
5. Basic knowledge in written and spoken English.
6. Solution oriented and “Do-it-now” attitude.
7. Strong Personality, Presence, Strong Work Ethic, Style, Persistent, Reliable, Self Aware, Sociable, Flexible Availability, Self-motivated, ambitious.
8. Able to manage time and workload to optimise effectiveness and efficiency.
公司QQ:1652479807
公司msn:workdbtalent@hotmail.com
公司介绍
DB Talent is a European based recruitment company. Our Shanghai office opened in the 2001, and we have continually provided excellent professional service to our clients and candidates.
联系方式
- 联系人:resume
- 电话:13701722965