南京 [切换城市] 南京招聘南京咨询/顾问招聘南京咨询经理招聘

Manager - Analytics Manager (MMO)

美库尔商务信息咨询(上海)有限公司

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:专业服务(咨询、人力资源、财会)

职位信息

  • 发布日期:2013-10-11
  • 工作地点:南京
  • 招聘人数:1
  • 工作经验:五年以上
  • 学历要求:硕士
  • 语言要求:英语精通
  • 职位类别:咨询经理  情报信息分析人员

职位描述

What we need:

The Manager will conduct quantitative analysis for clients in support of the development of effective marketing programs. This role will be responsible for managing projects, timelines and deliverables and delivering results, recommendations and advice to clients:


Day to day responsibilities will include, but are not limited to:


· Conducts advanced quantitative analyses of the marketing effectiveness of clients; builds sophisticated econometric models to determine marketing lift.

· Build optimization scenarios to determine optimal marketing budgets.

· Designs, develops, implements, and maintains analytical software programs to support analytical reports and tools. Assists in developing internal systems that consistently provide all clients with standard reporting and analysis.

· Extracts and processes large quantities of data from data warehouses and other data marts in support of analyses.

· Creates presentations and other deliverables to provide results, recommendations and advice to clients and other business partners

· Manages project tasks, timelines and deliverables.

· Ability to succeed as both an individual contributor and as a member of a larger team.

Experience:


· 5+ years experience in a quantitative marketing arena, marketing mix modeling experience a plus.

· Optimization experience

· Agency or consulting experience a plus

· Graduate degree in Statistics, Economics or related quantitative field

· SAS, SQL

· Excellent written and oral presentation skills; experienced team player

· Strong problem solving; takes initiative


公司介绍

Merkle Inc,领跑全美的整合客户营销专家。公司创立于1971年,总部设在美国首都大华府地区,全公司1500多名员工分布在全美13座城市,以及英国伦敦和中国上海。Merkle已为全球超过150家的国际500强企业提供咨询服务,涉及行业包括汽车、多渠道零售、保险、金融服务、抵押贷款、商业银行业务、信用卡业务、非盈利性基金募集、消费品包装行销、生物制药和旅游休闲等领域。为满足客户的快速成长需求,公司于2009年初起拓展部分核心业务到中国,为全球和本土企业提供客户关系市场营销服务,主要业务包括:市场营销策划、客户关系管理、统计建模和分析,数据处理分析、数据库开发、管理和服务。

联系方式

  • 公司网站:http://www.merkleinc.com
  • 公司地址:上海市浦东新区张杨路3611弄金桥国际商务中心6座1101室
  • 邮政编码:200136
  • 联系人:Ms. Cherry Wu