南京招聘

Job Output
This position will focus on effectively supporting and coordinating North Asian eMarketing initiatives on a day-to-day basis between business units and corporate eMarketing & eBusiness development resources.

Key Processes
1. Responsible for cooperating with BUs to initiate eMarketing strategy and tactics for North Asia region
2. Responsible for coordinating resources (internal & external) involved in web projects and for delivering all web related projects schedule following approved eMarketing processes and procedures.
3. Responsible for monitoring and reporting on the pertinent Corporate web metrics, such as SEO rankings and overall site performance in the region (user behavior, most popular products, subject of interest, popular links, domains availability, ranking on Baidu / Google etc.)
4. Responsible for coordinating off line marketing initiatives with the creative effort of on-line presentation for BU products in the region
5. Assist marketing and sales teams to develop communication and promotional plans leveraging emails, surveys and relationship marketing tools
6. Providing effective trainings and presentations about the Corporate internet capabilities and serve as a help desk support for BUs internal and external customers in the region
7. Implementation Social Media activities
8. Ensuring effective communication between sales, marketing, eMarketing and eBusiness teams

Organizational Relationships
1. Reports to IT Director, China
2. Works closely with:
Marketing managers in North Asia
Marketing Communication manager in North Asia
eMarketing & eBusiness teams

Leadership Accountabilities
The person will lead both small and large multi-functional teams of constituents (eMarketing International, BU Marketing team, eBusiness Builder team, multi-functional team for projects)

Key Customers and Suppliers
External
Channel Customers and Corporate Sales reps
Local vendors providing web services, (e.g. content production, SEO, image processing, animations etc.)
Internal
All Sales & Marketing personnel, Sales Support Dept., CSC, Other Support Teams from the region
eMarketing & eBusiness teams
Effectiveness Measures
? Project delivered on time & budget
? Timeliness and effectiveness of new product /program launches on the Corporate web site
? Ranking of Corporate web site on key local Search Engine sites
? Achievement of website performance metrics
? Distribution of sales leads from the web to appropriate sales teams

Value Added Activities
? Provide web presentations & training to distributors & Corporate's sales force

Education & Work Experience
? Bachelor degree or above
? At least 5 years related experience
? 2 years team leader experience preferred
? 2 years of digital marketing

Specialized Knowledge & Skills
? Good communication & relationship building skill
? Can use English as working language
? Detail oriented with ability to multi-task
? Ability to work independently as well as part of a team
? Possess a solid understanding of digital marketing and online technologies including web analytics, email, SEO, SEM website usability and social media as well as customer relationship management
? Knowledge of website development (design or coding) will be a huge advantage

Work Environment & Physical Demands
? Shanghai Office

DB Talent is a European based recruitment company. Our Shanghai office opened in the 2001, and we have continually provided excellent professional service to our clients and candidates.