南京招聘

Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future.

At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.

As a Communications Specialist you will be responsible for developing, implementing and executing an effective digital strategy in line with the brand and PA business to enhancing brand awareness, in Process Automation Business Area in Beijing, China.

Reporting to the Marketing Communications Manager, you will measure and report performance of all digital marketing campaigns, identify trends and insights, monitor execution and evaluate digital communication result.

- Benchmarking digital marketing programs against competitive and ever evolving landscape to new practices in the industry
- Staying ahead of online media technology, internet affiliate, and social network marketing and digital marketing agencies keeping up to date on the latest news and trends on the industry
- Creating synergies between online and offline channels when needed. Providing digital guidance to local Divisions and supervise on usage, including but not limited to group tools, social media platform etc
- Leveraging WeChat, Weibo and other emerging social media channels, to spread the PA’s message to targeted customers
- Tracking of social performance, analysis and optimization. Maintenance of activities, engagements and fans interactions on social
- Asset creation of visuals, videos or others with various concept, angles and formats to achieve different objectives
- Supporting digital campaign with idea generation, campaign planning and social content production, digital. Liaising and communicating with local Divisions implementing social media-related projects to improve user journey and experience
- Supporting local Divisions on internal news, employee newsletter and organization announcement update

- 3-year experience in digital marketing and social media
- Sound understanding and strong expertise in online media
- Experience in online marketing and management is preferred
- Advanced knowledge of Photoshop, Premiere is plus
- A bachelor’s degree or above
- Fluency in spoken and written English
- Strong communication skills

The Communications and Public Affairs function is crucial to our success. They are responsible for creating clear and targeted messaging for employees, customers and stakeholders, while supporting strong brand positioning, facilitating positive media relations, and managing public affairs.

ABB Industrial Automation is writing the future of safe and smart operations. With our deep industry knowledge and automation expertise, we understand the needs of our customers and enable them to lead through safer, more productive, and energy efficient operations.

We look forward to receiving your application (preferably in English). If you want to discover more about ABB, take another look at our website.

Benefits
- Life insurance
- Disability insurance
- Medical insurance
- Sick pay
- Meal allowance

ABB（ABBN: SIX Swiss Ex）是全球技术领导企业，致力于推动行业数字化转型升级。基于超过130年的创新历史，ABB以客户为中心，拥有全球领先的四大业务——电气、工业自动化、运动控制、机器人及离散自动化，以及ABB Ability数字化平台。ABB电网业务将于2020年转让给日立集团。ABB集团业务遍布全球100多个国家和地区，雇员达14.7万。ABB在中国拥有研发、制造、销售和工程服务等全方位的业务活动，44家本地企业，近2万名员工遍布于130余个城市，线上和线下渠道覆盖全国约700个城市。