南京招聘

We are looking for a digital specialist to oversee marketing content and grow & Other Stories social media channels in China. The digital specialist will sit in marketing team at & Other Stories Shanghai office, working closely with Marketing & PR head of China, China Online team in Shanghai, Global marketing team in Stockholm and also external agencies and partners.

You have a passion for retail, fashion and creative trends in digital marketing as well as local market trends. You should be a strategic thinker and performance-minded, thrive in a quick moving environment. A strong sense of commerciality is essential.

What you will do:

• Coordinate digital media content calendar and brand assets for all social channels in China
• Assist and manage social & media agencies for both social media channel daily maintenance and special projects, being the main contact window and manage relationship with them
• Brief in agencies for daily base work and oversee content delivery
• Identify KOL candidates, coordinate and feedback on content collaboration projects
• Implement and coordinate paid-media plans including ad-format, content creation, targeting group identification, result monitoring and reporting
• Liaise with key stakeholders within Marketing, Online, Merchandising, Visual and Communications teams to ensure content alignment with commercial plan
• Revise marketing reports and data analysis
• Work with agency to monitor digital trends, insights and share competitor case studies and competitive analysis
• Oversee customer service experience on social media channels, work with agency to define, optimize and implement FAQ framework, and make sure that all customer queries are answered accordingly
• Work with MKT &PR head on planning yearly budget and integrated campaign strategy & plans.

About you:
1. University graduate with a minimum of 3-5 years professional experience from working with digital marketing and social media agencies/ international brands

2. Spoken and written language skills: native Chinese, fluent English

3. Experience of working in fashion/lifestyle/luxury environment

4. A great team-player who enjoys working in a fast-paced dynamic environment

5. A strong understanding of & Other Stories brand and tone of voice

6. Knowledge of Chinese cultural, digital, fashion retail landscape, as well as deep insight into more nuanced market characteristics and sensitivities

7. Genuine interest in and understanding of fashion and creative industry

8. Strong sense of China social media landscape and brand marketing

9. Excellent communication and presentation skills, open-minded

10. Proactive learning mindset and always be curious of the marketing/industry trend & tactics

11. Flexible and able to work to very tight deadlines under pressure

12. Strong organizational skills and attention to details, project management skills

H&M（Hennes & Mauritz AB）发展历程始于1947年Erling Persson先生在瑞典开设的***家女装店。在70多年的品牌发展过程中，H&M始终秉承“以优惠的价格提供时尚和品质”的商业理念，将流行于时尚前沿的潮流趋势带到全球61个市场4,000多家门店中。如今，H&M已发展成为一家全球化的公司，拥有148，000多名员工，服务于数百万顾客。自2007年进入中国以来，H&M 已经在大陆拥有300多家门店。

作为全球***时尚零售公司之一，H&M不仅拥有女装、男装、青少年装、童装、化妆品、配饰、鞋履、家居等诸多精选系列，还是开创服装零售行业与多位设计师跨界合作先河的时装公司。更多详情，请关注“HM集体招聘公众号”


We are a value-driven, customer-focused, creative and responsible fashion company. We offer you fashion, fun and action!

ABOUT H&M

H&M (Hennes&Mauritz AB) is a leading global fashion company which established in Sweden in 1947. In the course of nearly 70 years' development, H&M has been sticking to its business concept of Fashion and Quality at the Best Price, and has brought fashion into 4,000 stores in 61 markets with more than 148,000 employees. Since its entry into the China market in 2007, H&M has established more than 300 stores in 69 cities.
H&M offers a wide and varied range of inspiring fashion that gives customers the chance to mix and match and express personal style. As a global company, we believe it’s important not just to have great business success – but to take full responsibility for our production, our employees and the world around us.
You can get more information via “HM集体招聘公众号”