Integrated Marketing Manager (职位编号:JR-000253)
安富利中国
- 公司规模:10000人以上
- 公司性质:外资(欧美)
- 公司行业:电子技术/半导体/集成电路
职位信息
- 发布日期:2020-10-22
- 工作地点:深圳
- 招聘人数:1人
- 工作经验:5-7年经验
- 学历要求:本科
- 职位月薪:1.5-2万/月
- 职位类别:产品/品牌经理
职位描述
Job Summary:
Collaborates with management to define and develop marketing strategies to drive profitable growth. Identifies, establishes and maintains relationships with brand partners, third party vendors, etc. to leverage current offerings, opportunities and successes. Increases agreed upon growth goals, drives demand generation and expands market share by identifying, planning and executing the activities required to ensure successful achievement of marketing business objectives. Markets products/brands within budget to obtain maximum profitability. Evaluates and adjusts strategies to respond to changing and/or competitive markets.
Principal Responsibilities:
- Identifies and cultivates key relationships with applicable influencers.
- Negotiates with suppliers to obtain Marketing Development Funds (MDF) for assigned brand and manages MDF budgets to maximize Return On Investment (ROI).
- Continually collaborates with internal peers, and/or suppliers to effectively define, develop and execute marketing strategies.
- Manages the introduction of new programs or features.
- Develops and/or implements marketing policies and objectives.
- Defines the internal and external communication strategy for areas of responsibility.
- Develops, implements and/or maintains all standardized marketing methodologies, tools and collateral of the assigned area ensuring consistent 'look and feel' for internal and external communications.
- Coordinates and manages applicable events.
- Contracts and works with outside vendors for development and delivery of marketing programs.
- May engage in contract negotiations.
- May manage fee-based marketing programs focused on targeted markets.
- May oversee the tracking of supplier rebates.
- Other duties as assigned.
Job Level Specifications:
- Extensive knowledge and application of principles, theories and concepts. Complete knowledge of all job functions and the broad industry best practices, techniques and standards.
- Develops solutions to complex problems where analysis of situations and/or data requires in-depth evaluation of variables. Determine best approach to achieve results and provide suggestions to improve policies and procedures.
- Work is performed independently and requires the exercise of judgment and discretion. Exercises considerable latitude in determining objectives and approaches to assignments. Work may be reviewed at a high-level.
- May represent the organization as a primary contact on assignments and/or projects. Interacts with senior professionals and management and frequently coordinates work between departments or organizations.
- Actions may impact the organization. Failure to accomplish work will result in the inability to reach crucial organizational goals. Erroneous decisions may have a prolonged effect resulting in the expenditure of substantial resources.
Work Experience:
- Typically 5+ years with bachelor's or equivalent.
Education and Certification(s):
- Bachelor's degree or equivalent experience from which comparable knowledge and job skills can be obtained.
职能类别:产品/品牌经理
公司介绍
我们的企业文化根植于奇思妙想和新兴技术,由遍布北美、欧洲和亚洲地区125个国家的15000余名员工形成强有力的支持。我们的工程师立足于创新前沿,依托专业知识精深的销售、供应链和服务团队,引导决定技术变革步伐的创新者。
无论您身处科技产品生命周期的任何阶段,与安富利合作都能助您“Reach Further”。
联系方式
- 公司地址:上海市虹梅路1801号凯科国际大厦12层 (邮编:200233)