南京 [切换城市] 南京招聘南京生物/制药/医疗器械招聘南京药品市场推广经理招聘

Multichannel Manager (职位编号:2010265)

勃林格殷格翰(中国)投资有限公司

  • 公司规模:10000人以上
  • 公司性质:外资(欧美)
  • 公司行业:制药/生物工程

职位信息

  • 发布日期:2020-09-14
  • 工作地点:上海-静安区
  • 招聘人数:1人
  • 工作经验:5-7年经验
  • 学历要求:本科
  • 语言要求:英语熟练
  • 职位类别:药品市场推广经理

职位描述

Talent@Boehringer Ingelheim

About Human Pharmaceutical Business
With global presence, Boehringer Ingelheim has industry-leading expertise in medicine research and development. We are constantly developing the next generation of medical breakthroughs and successfully delivering innovations to meet the medical needs of the patients we serve in the following key areas of interest: cardiovascular, respiratory, metabolic diseases, immunology, oncology and central nervous system. In the future, we will accelerate the launch of more than 10 innovative medicines to meet the demand of Chinese patients.


Job Responsibilities
-Responsible for developing industry leading digital platform strategy, digital platforms and making continuous improvements:
·Drive platform strategy with alignment to ICE (Integrated Customer Excellence) strategy.
·Responsible for designing and developing new technology platforms including new campaign requirements, AB tests, production execution and quality control
·Responsible for governance and management of all of China current and future platforms (WeChat, Portal, Webinar, Webcasting, Adobe, AI suggestions etc.) including planning, development, implementation, testing, launch, maintenance, reporting and optimization.
-Leading for Project management cross-functionally
·Majority job are project-based, strong project management skills is needed
·Leading for cross-functional communication to drive digital excellence, such as global functions, China marketing, medical, legal, compliance, IT, etc. As well as external partnership with vendors & start-ups & Internet Giant
-Change management and knowledge sharing
·Be proactive to gain commitment to adopting Platform principles in all parts of the organization, including the development and implementation of innovative platforms and related frameworks.
·Contributes to platform training and related change management across China HQ and Regions.
-Adhere to compliance and regulations at all times
·Comply with local regulations, industry and company Code of Conduct.
·Comply with all regulations regarding interactions with healthcare professionals and follow BI's Code of Conduct.
·Take necessary action on issues of compliance.
·Be a role model in compliance with local regulations, industry and company code of conduct and maintain integrity.

Qualifications
-Degree: Minimum bachelor degree.
-Major: IT or Electronic technology related major will be preferred
-Required skills:
·Multi-channel marketing experience using WeChat, Webinar/Webcasting as well as other channels in digital eco-system in a large scale and close-loop marketing.
·Have insights in pharmaceutical/healthcare industry, understand business marketing strategy and know-how, Pharma Digital Marketing Experience or MBA background is a plus.
·Basic understanding about IT technology and medical knowledge.
·Strong communication and relationship building skills
-Language skills & proficiency: English command at fluent level in writing/speech
-Required experience:
·Dedicate 2~3 years FMCG or Pharma digital experience strongly preferred – experience in digital marketing department; preferably for a pharmaceutical company, but deep digital functional experience may override a lack of pharma experience
·Experience working in a cross-functional team environment; Proven experience working with digital agencies, external start-ups, global and China cross-functional team
·Advanced and Innovative WeChat /Online meeting campaign management and digital expertise, as well as strong project management skills.
·Passionate about tech

职能类别:药品市场推广经理

公司介绍

关于勃林格殷格翰
加入勃林格殷格翰,与我们一起携手并肩,共创未来。我们深信每一位员工的成长都将铸就公司的发展,每一位员工的努力也都将成就公司的美好明天。130余年来,研发驱动型制药公司勃林格殷格翰作为全球前20大制药企业之一,持续致力于人用药品、动物保健和生物制药合同生产三大业务领域,力争为人类和动物带来更多健康。加入勃林格殷格翰,将是您实现“创新展现价值”的绝佳机会!在工作中,您将通过与内外部伙伴的通力合作,站在知识迭代的最前沿;科研过程中,您将不断探索新型科学发现,切实提高全人类的生活质量;与此同时,您也将助力公司成为未来行业当之无愧的领导者。

我们的业务正处在持续高速发展之中,是中国业内发展最快的公司之一。我们诚邀您加入勃林格殷格翰,共同携手向前,成为实现2025愿景的一份子。

作为业内的领导企业,热情、创新和独立是驱动我们不懈前行的动力,我们为每一位努力热忱、恪尽职守的员工提供成长机会,实现其个人价值。作为连续八年通过“中国杰出雇主”认证的企业,我们通过提供高质量的职业发展规划、参与或领导国际项目的机会,为每一位员工的成功之路夯实基础。
 让我们彼此成就,引领未来!

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2.    关注我们领英账号, 或
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行为准则
-责任心:即使情况不明朗,我们总是在自己的决策和行为中展现主人翁精神
-敏锐度:面对内外部变化时,我们以开放的心态快速应对
-内部企业家精神:我们与客户携手构筑创新理念,以应对瞬息万变的市场

联系我们
如果你坚信自己就是我们要找的人,不要犹豫,马上申请吧!

联系方式

  • Email:HRTalentAcquisition.CN@boehringer-ingelheim.com
  • 公司地址:上海 (邮编:200041)
  • 电话:13681838091