南京招聘

MediaCom China Job description style guide

Dear hiring managers, please use this template for job descriptions in the region where possible. The highlighted notes are for your reference only, and should not be included in the final job description copy. An example job description is attached at the end of this document.

MediaCom MediaCom Performance Marketing Executive, eCommerce or Programmatic – MediaCom, China

Overview of job:
Responsible for the brand in Tmall, JD, and other major e-commerce sites RTB advertising planning, and optimization

KPI Metrics:

Advertising planning and optimization quality

Time management

Client satisfaction

Reporting of the role:

This role reports to the Ecommerce Director /AD/Manager. Assists the team’s execution of the daily work and assures accuracy of work delivered.

3 best things about the job:

• Ecommerce is the fastest growing business in the past two years, from both client request and revenue point of view.
• Ecommerce has the unique business model which provide you to catch up with the latest digital and direct marketing trend.
• Young and like-minded colleagues who are rich in Ecommerce experience, which provide you an open environment to learn.
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Responsibilities of the role:

• Responsible for ecommerce station RTB advertising, including but not limited to 天猫直通车/钻展，京东京准通, 1号店 etc
• Project internal and external coordination communication, communication and execution to ensure better serve clients.
• Coordination of internal financial process.
• Ecommerce advertising data analysis, reporting
• Serve client stores owners if necessary, to deliver required results in day-to-day operation

Tasks & Measurement:

In three months:

Get familiar with Dell business and day-to-day internal/external operation

In six months:

Deliver required RTB advertising planning and optimization following line manager’s lead

Timely turnaround & follow up on daily execution

In 12 months:

Good understanding on overall Dell ecommerce business

Good relationship with internal/external daily contacts

Smart use of MC/GM internal resources

What you will need:

• Experience in ecommerce or direct marketing fields.
• SEM, or RTB like execution experience is preferred
• Good communication skill, team player
• Hard working, great sense of responsibility

About MediaCom

MediaCom is the “The Content + Connections Agency”, working on behalf of its clients to leverage their brands’ entire system of communications across paid, owned and earned channels to step change their business outcomes. MediaCom is one of the world’s leading media communications specialists, with billings exceeding US$33 billion (Source: RECMA 2015). It employs 6,500 people in 125 offices across 100 countries around the globe. Its client roster includes P&G, VW Group, Dell and Universal. In 2015, MediaCom was recognized by RECMA as the leading global agency network in its Network Diagnostics report, and also was the first agency network to top all 3 key RECMA reports across EMEA. Also in 2015, MediaCom has been awarded Media Agency of the Year in the US by AdAge and Adweek, Agency of the Year in the UK by Campaign and The Drum, and Global Agency of the Year at the M&M Awards. The agency captured six Media Lions at the 2015 Cannes Lions International Festival of Creativity, making it the top performer among all global media agency networks.

About China

China is now the second largest media market, and the world’s most vibrant digital market, growing at double the rate of the US. In 2013, China surpassed the US in e-commerce, and China leads the world in mobile with over 600m smartphone connections. The pace of change and the scale of China’s emerging consumer market are unparalleled in any other market. Global CEOs are looking to China to drive growth, and brands are rushing to keep pace.

If you want a future in media and communications, there is clearly no place more vibrant, challenging and exciting than China, where opportunities for you to innovate and grow are unparalleled.

GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.

关于群邑

群邑是一家全球媒介投资集团，每年管理着超过630亿美金的媒介投资，旗下拥有传立、竞立、蔚迈和Essence等媒介代理公司，以及结果导向的受众购买公司邑策。我们的愿景是持续打造能赋予广告更大价值和意义的媒介新气象。这个愿景驱动我们不断优化数据和技术、媒介投资和服务能力的多样化组合。群邑充分运用规模优势，不断创新，打造差异化优势，在全球不同市场为客户创造可持续的价值。更多内容，请关注群邑中国微信号：groupmchina

About GroupM
GroupM is the world’s leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology, Investment and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.

Discover more about GroupM
Follow @GroupMWorldwide on Twitter
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