南京招聘

Job Title: Marketing Communication Manager APAC

Report to: Manager of Marketing Communications Dyneema

Business Unit: DSM Dyneema

Location: Shanghai

The Challenge:

1. Operating in a fast changing and growing, global multi-cultural environment which requires diplomacy, commitment, endurance and mutual consent.

2. Value selling and further building and leveraging the Dyneema® brand is essential in the DSM Dyneema strategy.

3. Balance global responsibility as Marcom Manager and regional manager for selected segments with deployment of all related activities in the APAC region

4. Branding and Communications is regarded as subjective and therefore hard to manage, but job-holder is working in close cooperation with the full Marcom Team and M&S Director to change this perception

The Position:

1. Responsible for the building of the brand perception, visibility and promotion within the APAC region. (Accountability for the brand is with the Global Manager of Marketing Communications DSM Dyneema®)

2. Advise and support the business & marketing teams on transforming the business model to be based on brand recognition and engagement.

3. Develop measurements and metrics to track and develop key communications drivers internally and externally.

4. Implement corporate DSM guidelines as described in the DSM brand book.

5. Create, propose and implement Global marketing communications plans for selected business segments, and branding program as part of the overall Strategic Marketing Plan(s)

6. Co-create, implement & monitor the MarCom plans for all DSM Dyneema segments in APAC region

7. Plan & support the enhancement of employee engagement by sustaining a continuous and timely communication and information flow (e.g. Inside Dyneema®) all on the basis of the one DSM Culture agenda

8. Propose DSM Dyneema MarCom communication budget for the Segment, manage activities within budget:

• Co-promotion with licensees

• Localization of global content and activation

• Vendor billing and budget tracking

9. Project manage major events related to communications i.e. trade shows, PR programs, press events, media relations in line with budget

10. Advise line management. on internal communication policy, and execution (tactics, process and tools)

11. Act as process manager for DSM Dyneema communication processes and guard compliance with the Corporate Requirements

12. Drive cross regional team work and stay in close connection to the Global Marketing Communications team

13. Take the lead in identifying, proposing and managing key external agency resources in the delivery of communications, PR, online/interactive & branding strategy and plans in close cooperation with Marcom Managers in EMEA and Americas.

The Ideal:

1. Bachelor’s Degree or above in communications, marketing and/or related field

2. At least 5 years working experience in a B2B marketing/branding role

3. Experience in writing and implementing an overall (marketing) communication plan (internal/external) in order to realize the business strategy and objectives and grow the brand

4. Communication related skills, knowledge, and experience

5. Proven success in Project management

6. Demonstrated experience in communication tactics, process (on- and offline) and tools (including new business/product launches)

7. Self-propelling attitude and self-motivated and proactive work style

8. Analytical thinker with strategic background

9. Very good communication skills in English

10. Good understanding of communication processes

11. Strong networking and oral and written communications skills

12. Knowledge of media management principles and ability to apply them in a complex value chain environment

13. Strong understanding of digital landscape and tooling

14. Experience with Google Analytics and Adobe stack preferred but not mandatory

公司简介（中）：
帝斯曼在中国

荷兰皇家帝斯曼集团是一家以目标为导向，在全球范围内活跃于营养、健康和绿色生活的全球科学公司。帝斯曼不断推动经济繁荣、环境改善和社会进步，为所有利益相关方创造可持续的价值。帝斯曼为包括人类营养、动物营养、个人护理与香原料、医疗设备、绿色产品与应用以及新型移动性与连接性领域提供创新业务解决方案。帝斯曼及其关联公司约 23,000 名员工创造了约 100 亿欧元的年度净销售额。公司已在泛欧阿姆斯特丹交易所上市 (Euronext Amsterdam)。

帝斯曼早在1963年开始对华贸易，十几年前开始在华投资。帝斯曼中国地区总部和研发中心位于上海，目前在中国拥有共14个生产场地， 员工约3,000名。帝斯曼在中国业务正稳步增长，2009年在中国销售额约12亿美元。同时，帝斯曼也正一如既往地全方位融入中国的可持续发展事业。

欲了解更多信息，请访问：**************

Bright Science. Brighter Living.
Royal DSM is a purpose-led global science-based company in Nutrition, Health and Sustainable Living. DSM is driving economic prosperity, environmental progress and social advances to create sustainable value for all stakeholders. DSM delivers innovative business solutions for human nutrition, animal nutrition, personal care and aroma, medical devices, green products and applications, and new mobility and connectivity. DSM and its associated companies deliver annual net sales of about 10 billion with approximately 23,000 employees. The company is listed on Euronext Amsterdam.
DSM began trading with China in 1963 and established its first China sales office and first manufacturing facility in early 1990s. End markets include human and animal nutrition and health, personal care, pharmaceuticals, automotive, coatings and paint, electrics and electronics, life protection and housing. The company currently has 40 affiliates in China including 26 manufacturing sites and employs about 3,500 people. DSM China regional headquarters and China Science and Technology Center are located in Shanghai.
DSM’s business is growing healthily and steadily in China with revenue of USD1.7 billion in 2012. In line with DSM’s global vision, we advocate sustainability via the partnering with a high growth economy while internally we embrace diversity and localization of management to empower local talent. We strive to be an Employer of Choice and take pride in attracting, developing and retaining talent by enhancing a forward thinking working environment with a high-performance culture encouraging collaborative action.
Are you ready for a Bright and Positive journey with us? Please visit our website and check out the career opportunities with DSM China.