Marketing Supervisor
安朗杰安防技术(中国)有限公司
- 公司规模:150-500人
- 公司性质:外资(欧美)
- 公司行业:多元化业务集团公司
职位信息
- 发布日期:2019-05-09
- 工作地点:上海-长宁区
- 招聘人数:1人
- 工作经验:3-4年经验
- 学历要求:本科
- 职位类别:市场/营销/拓展主管
职位描述
Job Scope:
Assist line manager to plan and execute marketing initiatives based on aligned China marketing strategies, including marketing communication, trade marketing and digital marketing for China residential and commercial business.
Principal Responsibilities:
? Marketing promotions/events proposal and execution including online and offline for both residential and commercial business
? Plan and develop digital contents, work with in-house designers and/or outsourcing agencies to develop digital materials consolidated with contents
? Execute digital marketing activities of WeChat, Weibo, Website, in-Tmall/JD, vertical websites/apps/channels, video platforms, etc. to build up brand awareness, improve iWOM, engage consumer and recruit new users/followers
? Work with in-house designers and/or outsourcing agencies to develop related marketing materials such as sales tools, marketing literatures, advertisements, videos, retail in-stores display tools etc.
? Plan, lead and implement trade marketing activities and manage marketing promotion channels
? Work with product managers to support launch toolkits development, such as: product catalogue, promotion materials and provide advice on product marketing
? Support to manage marketing budget
? Identify and support press/article opportunities through press releases, interviews, media talking points, etc.
? Trademark protection; support branding related activities
? Industrial associations liaison and network to internal customers
? Corporate communication project involvement once required
Qualifications:
? Bachelor or above major in Marketing, Business Management etc.
? 5 years working experiences in marketing communication, digital marketing, trade marketing; preferred experiences in consumer industry.
? Strong marketing sense, result oriented, good analysis skill
? Good concept in digital marketing, branding
? Good written/presentation skills in both Chinese and English
? Good communication skill
? Good team work, self-driven and hands-on
职能类别: 市场/营销/拓展主管
公司介绍
Allegion (NYSE: ALLE) is a global pioneer in safety and security, with leading brands like CISA, Interflex, LCN, Schlage and Von
Duprin . Focusing on security around the door and adjacent areas, Allegion produces a range of solutions for homes, businesses,
schools and other institutions. Allegion is a $2 billion company, with products sold in almost 130 countries.
关于安朗杰
安朗杰(纽交所代码:ALLE)引领全球安防,拥有以下战略品牌: CISA, Interflex, LCN, Schlage和 Von Duprin 。安朗杰关注门
控相关的安全防护,致力于为家庭居所、商业楼宇、学校及其它公共场所提供整体解决方案。安朗杰年销售收入达20亿美元,产品远销
130多个国家和地区。
更多详情浏览安朗杰中国官方网站。
联系方式
- Email:xiaoli.wang@allegion.com
- 公司地址:遵义路100号南丰城A楼2207-13单元